With all the new products that Apple Inc. (NASDAQ:AAPL) has released recently, it is the new iPhone that is going to bring the company back to its past position of prominence and even more. In an interview on CNBC, senior editor of CNET.com, Dan Ackerman voiced his enthusiasm for the new device.
Lately, Apple Inc. (NASDAQ:AAPL) has been losing market share to other smart phone manufacturers such as Samsung and Sony Corp (ADR) (NYSE:SNE). Ackerman explained that this was due to shortcomings in the product design which limited its functionality.
“[…] They [Apple Inc. (NASDAQ:AAPL)] caught up where they need to be. The iPhone, in particular, felt kind of dated for a couple of years, they had much smaller screens so a lot of people switched away to those Android phones to get a five inch screen, five and a half inch screen […],” said Ackerman.
While Apple Inc. (NASDAQ:AAPL)’s ensemble of newly released products includes iWatch and its very own mobile payment platform called Apple Pay, it is still the new iPhone 6 which really attracted Ackerman’s attention in terms of getting back the old customers and also gaining new ones. He said that earlier many people who liked Apple Inc. (NASDAQ:AAPL) but changed to Android devices can now think about coming back to Apple.
There are two versions of the new iPhone. One is iPhone 6 with a screen size of 4.7 inches and the other is iPhone 6 Plus with a screen size of 5.5 inches. Ackerman pointed out that it’s a vast improvement on the 3.5-4 inch screens that iPhones earlier had and it improves functionality in terms of using the calender feature or even reading books on the phone.
The new iPhone 6 has also been under the spotlight as other products of the tech giant have a more futuristic outlook in terms of generating revenues. In a more immediate sense the game boils down to just the iPhone 6.