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Apple Inc (AAPL), Google Inc (GOOGL): Will Checkpoint Systems Inc (CKP) Manage To Reign In Mobile Protection?

Cyber-security has been one of the most prominent problems with the latest transition towards the Internet Clouds and interconnected devices. In order to eschew some of the headaches, Apple Inc. (NASDAQ:AAPL) designed its phones in such a manner that all the information solely on them is inaccessible. Google Inc (NASDAQ:GOOGL) did not wait much to apply a homologous practice. This form of hack prevention caused some unrest in the Federal Bureau of Investigation, but this might not be the case for Checkpoint Systems, Inc. (NYSE:CKP), which employs an encapsulation methodology for data protection.

Checkpoint Systems, Inc. (NYSE:CKP)

“We will create some kind of environment into your phone that will be much more highly secure that every traffic that goes to your environment will actually be scanned somewhere in the cloud for you and clean it for you,” explained Amnon Bar-Lev, president at Checkpoint Systems, Inc. (NYSE:CKP).

Checkpoint Systems, Inc. (NYSE:CKP)’s official did not disclosure what kind of environment will be created and how it will function, but he disclosed that the piece of software will be based on data encryption. Presumably, the main difference between the technology promoted by Apple Inc. (NASDAQ:AAPL) and Google Inc (NASDAQ:GOOGL) and the one championed by Checkpoint Systems, Inc. (NYSE:CKP) lies in the fact that tech titans assured a safe spot, where anybody can hide his or her most valuable information, while the latter plans to create a firewall for the mobile devices which will control the flow of information in and out of the device. The second peculiarity is that if such a system can be established properly, it could be business oriented not just individually targeted.

“It’s not only a consumer problem. It’s actually more of an enterprise problem because we use those devices as computers. These are our new computers. But they’re different computers because we use it bot for personal usage and for business,” said Amnon Bar-Lev.

As Checkpoint Systems, Inc. (NYSE:CKP) is too small to compete en force with either of the tech colossi, Google Inc (NASDAQ:GOOGL) or Apple Inc. (NASDAQ:AAPL) should pay more attention to the tiny rival at the horizon and either of them could even pursue an acquisition in case the hack-blocker is more than words.

Disclosure: none

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