The Future of Artificial Intelligence: 10 Predictions for 10 Industries

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4. The Walt Disney Company (NYSE:DIS) – Entertainment Industry

Number of Hedge Fund Holders: 111

In early June, Mark Cuban, the billionaire American businessman and television personality, said on social networking platform X that within the next 3 years, there will be so much AI, in particular AI video, people won’t know if what they see or hear is real. He added that this will result in an explosion of face to face engagement, events and jobs. Cuban referred to the phenomenon as the Milli Vanilli effect, pointing to the 1980s pop duo who lost their careers after it was revealed they had lip-synced their hit songs. Cuban has gone viral for his comments as new AI video tools offered by tech giants can create high-resolution videos with synchronized voices, sound effects, and music based on just a short prompt.

The Walt Disney Company (NYSE:DIS), which operates as an entertainment company worldwide, is at the forefront of the changing entertainment landscape. Last year, the firm announced that it would be forming a new unit to coordinate the use of emerging technologies such as artificial intelligence and mixed reality, as the media giant explores applications across its film, television and theme park divisions. Various divisions within Disney are also exploring applications for augmented reality.

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