Salesforce Inc. (CRM) Unveils AI-Powered Marketing Cloud Next to Enhance Marketing

Salesforce Inc. (NYSE:CRM) is one of the 13 best software stocks to buy now. On June 13, analysts at Stifel reiterated a ‘Buy’ rating on the stock with a $375 price target following the company’s Marketing and Commerce Focused event in Chicago.

Salesforce Inc. (CRM) Unveils AI-Powered Marketing Cloud Next to Enhance Marketing

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The event allowed Stifel analysts to interact with the company’s partners and customers. During the event, Salesforce unveiled Marketing Cloud Next, a platform combining ExactTarget, Pardot, Datorama, and Evergage into a single, integrated solution.

The integrated platform will have built-in Data Cloud and Agentforce capabilities to address long-standing fragmentation across marketing technology. Featuring agentic artificial intelligence capabilities, Marketing Cloud Next will feature agents capable of answering customers’ questions in chats, texts, and emails. It can also draft marketing campaigns and briefs that summarize them.

Salesforce Inc. (NYSE:CRM) is a cloud-based software company that provides customer relationship management (CRM) services. It offers a platform for businesses to connect with their customers meaningfully by managing sales, service, marketing, commerce, and IT teams in one place.

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Disclosure: None.