Research In Motion Ltd (BBRY) News: Innovative Platform Boost, Cost-Effective Device & A BBM Curiosity

Editor’s Note: Related tickers: Research In Motion Ltd (NASDAQ:BBRY), BNP Paribas SA (EPA:BNP), Apple Inc. (NASDAQ:AAPL), Google Inc (NASDAQ:GOOG)

BlackBerry reinvigorated (FinancialExpress)
With an expanding app platform, the Canadian device maker now looks to regain the market share The mood was somber about 12 months ago when erstwhile Research In Motion Ltd (NASDAQ:BBRY) took the bull by the horns to announce a new platform based on QNX. Its epitaph was written all over the place with numerous analysts crowing about Z10 being dead on arrival. With a historic low of stock and goodwill in the mainstream press, Research In Motion Ltd (NASDAQ:BBRY), reinvented and clawed its way back. Z10 and then followed by it’s QWERTY cousin, Q10 have won over the naysayers; implicitly the same tech press that sings paeans about Android and iOS. With an expanding app platform, the just concluded BlackBerry Live in Orlando, reflected the company in a different light.

BlackBerry Ltd (NASDAQ:BBRY)

BlackBerry Lowered to Underperform at BNP Paribas (RIM) (MideastTime)
Research In Motion Ltd (NASDAQ:BBRY) was downgraded by equities researchers at BNP Paribas SA (EPA:BNP) from a “neutral” rating to an “underperform” rating in a report issued on Wednesday, Analyst Ratings.Net reports. Research In Motion Ltd (NASDAQ:BBRY) remained flat at $13.01 during trading on Wednesday. Research In Motion Ltd (NASDAQ:BBRY) has a 1-year low of $6.10 and a 1-year high of $18.49. The stock’s 50-day moving average is currently $13.73. Other equities research analysts have also recently issued reports about the stock. Analysts at Sanford C. Bernstein cut their price target on shares of Research In Motion Ltd (NASDAQ:BBRY) from C$22.00 to C$15.00 in a research note to investors on Monday.

RIM unveils cheaper BlackBerry (Kxan)
Research In Motion Ltd (NASDAQ:BBRY) unveiled a lower-cost BlackBerry aimed at consumers in emerging markets on Tuesday, stepping up its efforts to regain market share lost to Apple Inc. (NASDAQ:AAPL)‘s iPhone and Android devices powered by Google Inc (NASDAQ:GOOG)‘s software. The lower-cost gadget, called the Q5, is the company’s third smartphone to run the new BlackBerry 10 system. It will have a physical keyboard, something that sets Research In Motion Ltd (NASDAQ:BBRY)’s devices apart from Apple Inc. (NASDAQ:AAPL)’s iPhone and most Android phones. Research In Motion Ltd (NASDAQ:BBRY) CEO Thorsten Heins said the “slim, sleek” device will be available in red, black, white and pink. He announced the phone to a packed ballroom to open Research In Motion Ltd (NASDAQ:BBRY)’s annual three-day conference in Orlando, Florida.

iOS and Android Users Will Like BBM, BlackBerry Co-Founder Says (TechnoBuffalo)
Research In Motion Ltd (NASDAQ:BBRY) said during its BlackBerry Live conference last week that it will soon deliver standalone BBM applications to Android and iOS users. It’s a bizarre move on the surface, especially considering that BlackBerry is known for two things among consumers: BBM and its keyboards. Why would it give one of those up? In any case, Former co-CEO and Research In Motion Ltd (NASDAQ:BBRY) co-founder Mike Lazaridis is confident that iPhone and Android users will like what BBM has to offer on each platform. “BBM is by far the most compelling wireless experience and wireless social-networking environment,” Lazaridis said while speaking at the Bloomberg Canada Economic Summit.

Latest Porsche-designed BlackBerry comes in very limited edition (Mysinchew)
Just 25 examples of the gold-plated, leather-bound P’9981 Gold smartphone will ever be created, and each one carries a solid gold plaque on its rear, engraved with its serial number and its all-important 2AA prefix code. This code forms part of the handset’s PIN and informs other Research In Motion Ltd (NASDAQ:BBRY) users that they are communicating with a P’9981 owner. The phone’s chassis is milled from stainless steel before being veneered in gold. Like previous Porsche-inspired Research In Motion Ltd (NASDAQ:BBRY)s, the design is much more angular and minimalist in its appearance than a standard phone, although the gold aspect is far from minimalist (a black version of the same phone, also designed by Porsche, won a Red Dot Design Award).