When it comes to the tech space, everybody wants to see what is next. From Apple Inc. (NASDAQ:AAPL) to Microsoft Corporation (NASDAQ:MSFT) among others, the next product release is what matters most.
Of course, every company has its own way of doing things. For example, Apple never talks much about upcoming releases. On the other hand, you have companies, such as Microsoft, that are more willing to share information on what it is working on.
There are rumors that both Apple Inc. (NASDAQ:AAPL) and Microsoft Corporation (NASDAQ:MSFT) have some interesting projects in the pipeline.
We can expect big things from Apple at its Worldwide Developers Conference (WWDC) from June 10-14, with news related to its MacBook lineup as well as its new operating system.
This is an event Apple Inc. (NASDAQ:AAPL) fans have been waiting on for a long time, hoping that Cupertino is going to share some information related to the direction in which the company is headed.
On the other hand, you have Microsoft Corporation (NASDAQ:MSFT). While this company may not get nearly as much attention as Apple, it is safe to say it is doing its part in making waves in the tech industry.
From June 26. – 28, Microsoft is going to host its BUILD event. This is when Windows 8.1 is expected to make its debut. At the same time, the world may have the chance to take a closer look at the company’s new 8 inch tablet.
Digtimes recently touched on this, explaining that Apple Inc. (NASDAQ:AAPL) and Microsoft Corporation (NASDAQ:MSFT) are up to big things, along with many others companies.
Here is what the article had to say about Samsung:
“Samsung Electronics plans to host its Samsung Premiere 2013: Galaxy & ATIV conference on June 20 in London, announcing its new notebooks and tablets and its pricing strategy for the new tablets are expected to become a focus of the IT market.”
As you can see, this is the time of the year for tech companies to talk up the future and release new and updated products.
It appears that Apple Inc. (NASDAQ:AAPL) and Microsoft Corporation (NASDAQ:MSFT) will be doing just that, along with other high level competitors, such as Samsung.
Nobody knows exactly what these companies are going to talk about and how the information will be perceived, but by the end of June you can be rest assured that the landscape will have changed.