Netflix (NFLX) Raises Subscription Prices

Netflix, Inc. (NASDAQ:NFLX) is one of the 11 Best Stocks You’ll Wish You Bought Sooner.

Netflix (NFLX) Raises Subscription Prices

On March 26, 2026, Netflix, Inc. (NASDAQ:NFLX) raised its price across all subscription tiers for the first time since January 2025. The ad-supported plan has moved up to $8.99 – a $1 increase, while the premium tier reaches $26.99 – a $2 increase. These hikes support the company’s forecast of a $20 billion spend in 2026 on content, in its January earnings report. The spend covers expansions into live events and video podcasts. Prior to the price adjustments, in its January report, the company further stated that it anticipates revenue in the range of $50.7 billion to $51.7 billion, likely supported by increases in membership and pricing.

Separately, on March 27, 2026, Oppenheimer raised its price target for Netflix, Inc. (NASDAQ:NFLX) from $125 to $135, maintaining an Outperform rating. The firm believes that the recent U.S. price hike boosts the company’s revenue and further cites Netflix, Inc. (NASDAQ:NFLX)’s excellent consumer retention capabilities and industry-low churn.

Founded in 1997, Netflix, Inc. (NASDAQ:NFLX) is one of the world’s leading entertainment services companies. Based in California, the company provides its members with a vast library of films, series, and games across various genres in 190 countries.

While we acknowledge the risk and potential of NFLX as an investment, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and doing so within a shorter time frame. If you are looking for an AI stock that is more promising than NFLX and that has 10,000% upside potential, check out our report about this cheapest AI stock.

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