JPMorgan Begins Covering Rollins, Inc. (ROL) with Overweight Rating and Price Target of $70

With significant revenue and dividend growth, Rollins, Inc. (NYSE:ROL) makes our list of the 20 Best Stocks to Buy and Hold for a Lifetime.

JPMorgan Begins Covering Rollins, Inc. (ROL) with Overweight Rating and Price Target of $70

JPMorgan began covering Rollins, Inc. (NYSE:ROL) on September 26, 2025, with an Overweight rating and a price target of $70, which indicates a 24% increase from the present level. At the JPMorgan U.S. All Stars Conference on September 17, the company, a prominent supplier of pest and wildlife control services, highlighted its strategic growth. It highlighted its strong organic growth of 7% to 8%, its expansion of its margins, and the contributions from recent acquisitions like Saela and Fox Pest Control.

Along with boosting payouts by 70%, Rollins, Inc. (NYSE:ROL) is also investing in AI to improve customer experience and operational efficiency, and about 80% of the company’s revenue comes from recurring service contracts, which puts it in a strong position to profit from the $20 billion, low household penetration pest management market in the United States.

In the United States and abroad, Rollins, Inc. (NYSE:ROL) offers residential and commercial clients pest and wildlife control services. It is one of the best stocks to buy.

While we acknowledge the potential of ROL to grow, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and have limited downside risk. If you are looking for an AI stock that is more promising than ROL and that has 100x upside potential, check out our report about this cheapest AI stock.

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Disclosure: None.