Jim Cramer’s Game Plan: 9 Stocks in Focus

6. Brown-Forman Corporation (NYSE:BF-B)

Number of Hedge Fund Holders: 37

Calling Brown-Forman Corporation (NYSE:BF-B) “a tale of woe”, Cramer remarked:

“Thursday morning, we get a tale of woe and a tale of success. The woe, Brown-Forman, maker of Jack Daniels, and Cracker Barrel’s the positive, restaurant turned around along with historically low prices. Now, I don’t think liquor’s bottomed. Beer was really bad last month, too much GLP-1s, too many younger people worried about their health and how they look, and prices that just won’t come down, so count me out of Brown-Forman.”

Brown-Forman (NYSE:BF-B) produces, markets, and sells a variety of alcoholic drinks, including spirits, wines, and ready-to-drink options. The company also handles contract bottling and sells whiskey and wine in bulk. Earlier in March, Cramer briefly commented on the company as he said:

“[On why BF-B wasn’t down on the tariff news] Because it’s been down almost everyday for the last two years! I mean because their sales are so bad. Plus you know they put all this money behind these different versions of Jack Daniel’s. Like the Tennessee Honey. And they forgot spending money on their main, on the main prize, which is Jack Daniel’s. And that really hurt them.”