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Is Momentum With Twitter Inc (TWTR) Or Not Ahead Of Earnings Report On Thursday?

Twitter Inc (NYSE:TWTR) is expected to report its fourth quarter earnings on Thursday. As always many expect that Twitter Inc (NYSE:TWTR) will miss the expectations, whereas some analysts feel that they will beat it. Founder and Editor-In-Chief of ‘The Information’, Jessica Lessin talked on CNBC about Twitter Inc (NYSE:TWTR) and if Dick Costolo can continue as CEO of the social media giant or not.

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Lessin feels that it doesn’t matter if Dick Costolo remains as CEO of Twitter Inc (NYSE:TWTR) or not. She thinks that the most important question to Twitter Inc (NYSE:TWTR) is where the growth is going to come from. She added that there are two possible answers to it, Video and e-Commerce. She said that both are a kind of long shots for the company and both these business are in early days for Twitter Inc (NYSE:TWTR).

‘[…] I think its early days in terms of building new video products and commerce, it’s the story that Twitter keeps telling a potential around. We have to see something in one of those two or both,” Lessin said.

Twitter Inc (NYSE:TWTR) has very recently launched instant time line. This is one indication that Twitter Inc (NYSE:TWTR) is trying to reinvent their product and stay alive in competition with Facebook Inc (NASDAQ:FB).

Lessin feels that instant timeline is kind of a tweak in the platform, rather than a game changes. She said that they need to do these tweaks to get some MAU growth, but she feels that the most important thing for Twitter Inc (NYSE:TWTR) is how they are going to grab a share of advertisement dollars from Facebook Inc (NASDAQ:FB) and Google Inc (NASDAQ:GOOGL).

Lessin said that it’s hard to say if the momentum is with Twitter Inc (NYSE:TWTR) or against it ahead of the earnings report on Thursday. She feels that there are lot of uncertainties around the Active users numbers and these uncertainties are keeping the investors interested on this stock.

Disclosure: None

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