It seems that investors have been following the progress of GoBank, and are pleased by the results. Green Dot Corporation (NYSE:GDOT) is planning a media blitz to introduce the product to the mainstream, which should ramp up its customer base very quickly. Time will tell, but it looks like Green Dot Corporation (NYSE:GDOT) has tapped into a segment not often courted by banks — and it just might be a big winner.
The article Why Big Banks Should Fear GoBank originally appeared on Fool.com.
Fool contributor Amanda Alix has no position in any stocks mentioned. The Motley Fool recommends BofI Holding (NASDAQ:BOFI) and Wells Fargo & Co (NYSE:WFC). The Motley Fool owns shares of Bank of America Corp (NYSE:BAC), BofI Holding, JPMorgan Chase & Co. (NYSE:JPM), and Wells Fargo & Co (NYSE:WFC).
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