Editor’s Note: Facebook Inc (NASDAQ:FB)
Twitter Outshines Facebook With Earlier Focus on Mobile (Bloomberg)
Twitter Inc., the microblogging service that plans an initial public offering, is outpacing its bigger competitors Facebook Inc (NASDAQ:FB) and Google Inc. (GOOG) in a crucial growth area: mobile advertising. Ads on smartphones and tablets will make up more than half of Twitter’s ad revenue this year, according to EMarketer Inc. That puts it ahead of Facebook, which generated 41 percent of its ad revenue from mobile promotions in the latest quarter. Google, the largest search engine, is estimated to get slightly less than one quarter of its revenue this year from mobile ads, EMarketer said.
AVG CrowdControl enables Facebook users to manage posts (Scoop)
AVG Technologies has announced its first privacy app built on the Facebook Inc (NASDAQ:FB) API: AVG CrowdControl. The app, which is available at facebook.com/avg, allows users to easily manage who sees their default posts for improved privacy without deleting personal contacts. AVG CrowdControl is designed to make Facebook experiences safer by customising who can view a status, videos and photos posted on a personal timeline. AVG’s goal is that this will make privacy and online security a more front-of-mind issue for users. AVG CrowdControl also is integrated directly into AVG PrivacyFix™, launched last week.
Group Urges Facebook To Allow For Pet Profiles (CBS New York)
Posting Facebook Inc (NASDAQ:FB) profiles of pets is just a cute novelty for some people, but for others, it can be an important safety precaution. As 1010 WINS’ Gary Baumgarten reported Sunday night, the profiles can sometimes be used to publicize animal rescues, or the work of therapy dogs.
Facebook usage pattern can reveal user’s self-esteem level (NDTV Gadgets)
According to a recent study by scientists at Pennsylvania State University, people with low self-esteem are more concerned with what others post about them on Facebook Inc (NASDAQ:FB), and continuously monitor their walls for updates. However, users with higher self-esteem are more interested in adding information to their personal profiles on the social network, researchers said.
Study: Americans now trust Facebook less that the NSA (and IRS) (The Business Review)
Here’s the only substantial difference between the information Facebook Inc (NASDAQ:FB) gave the National Security Agency’s PRISM program and the information Facebook sells to its customers—the NSA didn’t pay for it. In fact, it turns out what Facebook sells could be even more personal than what the NSA requires. And a study that came out yesterday shows Americans are waking up to that possibility.