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Electronic Arts Inc. (EA) Gives Investors Another Way to Play Star Wars Movies

Another company worth following is Hasbro, Inc. (NASDAQ:HAS). The large toy maker has the rights to the Star Wars toys, including the current line of Angry Bird-themed toys. Recently, the company expanded its deal with Star Wars characters through 2018. This means that at a bare minimum, Hasbro, Inc. (NASDAQ:HAS) will be able to release toys for three Star Wars movies. To go along with the Star Wars line, Hasbro also has the rights to Marvel characters and has enjoyed in the success of Disney’s plethora of films since its prior large acquisition of Marvel.

Analysts are predicting that the toy maker will post revenue gains of under 1% in fiscal 2013 and 4% in fiscal 2014. However, in fiscal 2015, with both Star Wars VII and The Avengers 2, Hasbro, Inc. (NASDAQ:HAS) could be in for one of its best years ever. Expect analysts to get behind the toy maker prior to a blockbuster 2015.

With its large acquisition of LucasFilm, Disney will come out a winner. However, with a large market capitalization and several other blockbuster franchises, new Star Wars movies will have less of an impact on the stock. I recommend going long Disney, but also think Electronic Arts Inc. (NASDAQ:EA) is worth a play here too, considering the potential of new blockbuster games centered around the franchise, and an increase in users for TheOldRepublic.

The article Electronic Arts Gives Investors Another Way to Play Star Wars Movies originally appeared on and is written by Chris Katje.

Chris Katje has no position in any stocks mentioned. The Motley Fool recommends Hasbro and Walt Disney. The Motley Fool owns shares of Hasbro and Walt Disney. Chris is a member of The Motley Fool Blog Network — entries represent the personal opinion of the blogger and are not formally edited.

Copyright © 1995 – 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.

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