Diageo plc (DEO) Announces Completion of Sale of Its Shareholding in Seychelles Breweries Limited

Diageo plc (NYSE:DEO) is one of the 11 Best 52-Week Low Stocks to Buy Right Now. On July 1st, Diageo plc (NYSE:DEO) announced the completion of its sale of shareholding in Seychelles Breweries Limited to Phoenix Beverages Limited.

Diageo plc (NYSE:DEO) completed the sale of its 54.4% shareholding in Seychelles Breweries Limited to Phoenix Beverages Limited, which is a subsidiary of Mauritius-based IBL Group, for approximately $80 million. The transaction was announced on April 2, 2025. The deal reflects the company’s strategic move to focus on its portfolio management and high-margin brands while maintaining a strong presence in the Indian Ocean region through licensing agreements.

Diageo plc (DEO) Announces Completion of Sale of Its Shareholding in Seychelles Breweries Limited

A close-up of bottles of whisky and other alcoholic beverages from a winery.

Under the terms of the deal, although Diageo plc (NYSE:DEO) has sold its majority stake, it retains ownership of its key brands produced by Seychelles Breweries, such as Guinness and Smirnoff RTDs. These brands will continue to be produced and distributed in Seychelles under new long-term license and royalty agreements with Seychelles Breweries, ensuring ongoing collaboration.

Diageo plc (NYSE:DEO) is a UK-based producer and distributor of premium alcoholic beverages. The company operates a vast portfolio of brands and has a presence in 180 countries.

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