Citigroup Inc. (C) Strengthens Advisory Unit in Pursuit of Wealth Management Clients

Citigroup Inc. (NYSE:C) is one of Goldman Sachs’ top bank stocks to buy. On April 21, Citigroup’s wealth unit, Citi Wealth, entered a strategic partnership with Advyzon Enterprise Solutions and Advyzon Investment Management. The partnership advances the bank’s global advisory offering as it seeks to strengthen the wealth management segment.

Citigroup Inc. (C) Strengthens Advisory Unit in Pursuit of Wealth Management Clients

The companies are joining forces to launch a Global Unified Managed Account Program for wealth management clients. The program is tailored for clients across Citi Private Bank, Wealth at Work, and Citigold & Citi Private Client groups. Under the new program, clients will be able to consolidate Citi Wealth’s investment advisory solutions, including ETFs, mutual funds, and separately managed accounts.

The new program is to integrate Citigroup’s Citi Portfolio Solutions powered by BlackRock. In addition, it will leverage artificial intelligence and support multi-jurisdictional operations and multiple currencies. Advyzon is to provide the technology platform, inclusive of trading, portfolio modeling, rebalancing, billing, and reporting capabilities.

Citigroup Inc. (NYSE:C) is a major global diversified financial services holding company and the third-largest bank in the U.S. by assets. It provides investment banking, corporate banking, trading, wealth management, and personal banking (credit cards) to corporations, governments, and individuals in over 160 countries.

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