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Citi Maintains Buy on AppLovin (APP), Highlighting Expanding Ad and E-Commerce Ecosystem

AppLovin Corp. (NASDAQ:APP) is at the top of our list of the best stocks for day trading. The stock currently trades near the top of its 52-week range of $87.10-$574.00, having delivered 69% returns this year and over 530% returns in the last year.

Photo by Marvin Meyer on Unsplash

On September 5, Citi’s Jason Bazinet reiterated a Buy rating on AppLovin Corp. with a $600 price target. He pointed out that the company’s actual market presence is stronger than reported figures suggest, as traditional metrics don’t fully account for third-party spending or the global reach of its ad platform.

Bazinet also noted AppLovin’s ability to generate quick e-commerce conversions, with many purchases occurring shortly after ad exposure, a feature that sets it apart in digital advertising. The company is extending its reach beyond gaming into broader e-commerce categories, opening new avenues for growth.

Management emphasized that mobile ad revenue can grow alongside in-app purchases, rather than replacing them, giving the business a bigger runway where multiple revenue streams can advance together.

AppLovin Corporation is a technology company that provides software and tools for mobile app developers to grow and monetize their businesses.

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This article is originally published at Insider Monkey.