CBS Corporation (CBS), The Walt Disney Company (DIS): Take a Swing at These Sports Stocks

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With Major League Baseball in full swing and the NHL and the NBA in the midst of their respective finals, it might be a good time for you to consider stocks that make big money from sports. While sports and stocks might not seem like a match, avid sports fans have good reason to consider investing in these companies.

Sports in the United States represent big business, and the popularity of sports in America has led to big profits for some of the country’s biggest companies. If you’re an avid sports fan and an avid investor to boot, you’d be wise to consider these stocks the next time you watch your favorite team.

CBS Corporation (NYSE:CBS)

Profits are a slam dunk for these stocks

There’s no event that represents the pinnacle of sports greatness in America better than the Super Bowl. Speaking of which, CBS Corporation (NYSE:CBS) saw solid full-year 2012 results, including 3% growth in total sales, on the strength of its Entertainment and Cable Networks divisions, which include the company’s flagship CBS Corporation (NYSE:CBS) Network and the premium subscription service CBS Corporation (NYSE:CBS) Sports Network.

The good times continued for CBS Corporation (NYSE:CBS) in its fiscal first quarter. Revenues grew 6% year over year, and diluted earnings per share soared 24% from the prior year’s first quarter.

Football is America’s most popular sport, and CBS Corporation (NYSE:CBS) dominates football broadcasting. CBS Corporation (NYSE:CBS) broadcasts weekly NFL regular season games, as well as AFC regular-season, post-season divisional playoff and championship games. CBS Sports has rights to broadcast the AFC through the 2013 season, including the broadcast of the 2013 Super Bowl.

Two years ago, CBS wisely extended its rights with the NFL to broadcast the AFC from the 2014 season through the 2022 season, including certain National Football Conference regular season games and the Super Bowls in 2016, 2019, and 2022.

CBS is valued fairly generously, exchanging hands for 18 times trailing earnings. The stock offers shareholders a 1% dividend at recent prices.

The Walt Disney Company (NYSE:DIS) is a media conglomerate with a market capitalization of $115 billion and a wide array of sports networks, including ESPN and ABC. The Walt Disney Company (NYSE:DIS) reported solid 2012 results, with sales increasing 3% year over year on the strength of its Media Network segment, which saw sales increase by 4%.

The Walt Disney Company (NYSE:DIS) is off to a strong start to 2013 as well. Revenues and diluted earnings per share have increased 7% and 12%, respectively, over the first half of the year as opposed to the same period in 2012.

The Walt Disney Company (NYSE:DIS) is a highly profitable company and is one of the most universally known and most valuable brands in the world. However, it’s worth noting the stock trades for 20 times earnings and pays a dividend yield just north of 1%.

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