BlackBerry Ltd (BBRY)’s Ace Up Its Sleeve: Peter Misek

Will BlackBerry Ltd (NASDAQ:BBRY) really double or triple their software sales as the company turns around what seemed in the not too distant past as a hopeless future?

Peter Misek, DN Capital venture partner, points out in this BNN interview that this may be one of the things that The Street is not really focusing on for BlackBerry Ltd (NASDAQ:BBRY). It’s a point that could produce very positive results of the once-embattled company and pleasantly surprise watchers of the company.

“I’m actually stepping back for a second and I am stunned by what I’m seeing. Everybody’ focus is still on the hardware. Looking at their security side and looking at their GAAP and public company portfolios, one thing that I think the market is really missing on BlackBerry is they said on their call that software revenues are going to double,” Misek said.

He added that what is interesting about the plan BlackBerry Ltd (NASDAQ:BBRY) has had in place is that they gave away their mobile device management platform. However, this is only a free trial and will end on February next year.

He said that then, BlackBerry Ltd (NASDAQ:BBRY) is expecting a two to three times increase in the people who are paying for this device management platform. If this and other plans

“It’s pretty exciting for them as they are actually seeing traction amongst enterprises. As we look at and talk to big CIOs, and I’m getting to do a lot more of that and that’s fun, they are really showing up again. […] Can you imagine software sales doubling or tripling for them?

Prem Watsa’s Fairfax Financial Holdings is the largest shareholder in BlackBerry Ltd (NASDAQ:BBRY), once one of the world’s largest mobile device makers. Fairfax reported owning about 46.65 million shares in BlackBerry by the end of the first half of the year.