Big Winners: 10 Stocks Refusing to take a Holiday

3. Lionsgate Studios Corp. (NYSE:LION)

Lionsgate jumped by 12.03 percent week-on-week to hit a new 52-week high amid the Christmas rush despite the lack of fresh catalysts to spark buying appetite.

In other recent news, Lionsgate Studios Corp. (NYSE:LION) said that it tapped FreeWheel to facilitate all advertisements on its FAST channels in the US, allowing businesses to easily place ads.

Through the partnership, Lionsgate Studios Corp.’s (NYSE:LION) premium inventory is now available to buyers through the FreeWheel SSP—a platform for premium video publishers to manage and sell their ad inventory—either directly or programmatically via 1:1 or curated packages.

“It was an easy decision to choose FreeWheel, a leader in the space, as our exclusive technology partner across our ad-supported FAST business,” said Lionsgate Studios Corp. (NYSE:LION) Head of Global Channels Chase Brisbin.

“We believe in the power of a targeted premium offering, and this deeper integration makes our channels even more accessible to advertisers seeking high-quality, culturally relevant content to pair with their brands.”

Programmatic buyers can now seamlessly access Lionsgate Studios Corp. (NYSE:LION) inventory—including the 50 Cent Action Channel—through the FreeWheel SSP.