Bank of America Securities Reiterates Buy Rating on Crocs (CROX) Stock

Crocs, Inc. (NASDAQ:CROX) is one of the Reddit Stocks with the Highest Upside Potential. On August 8, Bank of America Securities analyst Christopher Nardone reiterated a “Buy” rating on the company’s stock and set a price objective of $99.00. The analyst’s rating is backed by a combination of factors demonstrating potential for future growth amidst the current challenges. As per the analyst, while Q3 2025 guidance was disappointing, there remains an optimistic outlook for Crocs, Inc. (NASDAQ:CROX)’s fundamentals to witness improvement beyond this period.

Bank of America Securities Reiterates Buy Rating on Crocs (CROX) Stock

A busy retail store full of customers trying on a wide range of footwear.

Furthermore, the international segment demonstrated a promising growth in Q2 2025, and the analyst opines that a low double-digit growth rate remains achievable in the upcoming quarters. Even though there are short-term pressures due to the tariffs and changes in product mix, the analyst opines that the gross margin is expected to stay strong because of Crocs, Inc. (NASDAQ:CROX)’s emphasis on controlling promotions. This strategic approach is expected to support a healthy FCF profile, added Nardone. While North American sales are projected to encounter challenges, the analyst anticipates gradual improvement on the back of new product innovations as well as strategic adjustments to offset tariff impacts.

Artisan Partners, an investment management company, released its Q4 2024 investor letter. Here is what the fund said:

“Among our top detractors were Halozyme, Crocs, Inc. (NASDAQ:CROX) and Novanta. Crocs designs, develops, manufactures and distributes casual footwear and accessories for men, women and children. The company invented the molded plastic clog in 2002 and turned it into a multibillion-dollar (USD) global revenue producer. We believe expansion opportunities outside the US, demand from new product introductions (including from recently acquired Hey Dude) and distribution pushes within the direct-to-consumer and wholesale channels will drive greater-than-expected revenue growth. We had expected the performance of its HeyDude brand to have already bottomed, but forward guidance continues to indicate its turnaround efforts, driven by a new divisional leader, will take longer than expected. We maintained our position as we believe the market underappreciates the longer term profit cycle.”

While we acknowledge the potential of CROX to grow, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and have limited downside risk. If you are looking for an AI stock that is more promising than CROX and that has 100x upside potential, check out our report about this cheapest AI stock.

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Disclosure: None. This article is originally published at Insider Monkey.