Bank of America Reiterates Buy Rating on Netflix (NFLX) Stock

Netflix, Inc. (NASDAQ:NFLX) is one of the Best Long-Term Stocks to Buy Now for High Returns. On May 18, Bank of America analyst Jessica Reif Ehrlich reiterated a “Buy” rating on the company’s stock with a price objective of $125. The analyst expressed optimism about the company’s advertising business.

Bank of America Reiterates Buy Rating on Netflix (NFLX) Stock

Notably, Netflix, Inc. (NASDAQ:NFLX) has been expanding ad placements to include new areas, such as the mobile vertical video feed, as well as podcast offerings. As per the company, it can reduce the ad loads and increase the ad revenue via addressable, targeted ads and increased sponsorship.

The analyst, while quoting the company’s 2026 upfront presentation, highlighted that Netflix, Inc. (NASDAQ:NFLX)’s ad-supported tier global audience exceeded 250 million monthly viewers.  Also, the analyst noted that the company has been further expanding its ad tier internationally. The company is testing ad personalization on the basis of viewing behavior. It has been enhancing its ad offering with new formats as well as advanced technology.

Netflix, Inc. (NASDAQ:NFLX) provides entertainment services.

While we acknowledge the risk and potential of NFLX as an investment, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and doing so within a shorter time frame. If you are looking for an AI stock that is more promising than NFLX and that has 10,000% upside potential, check out our report about this cheapest AI stock.

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