Apple Inc. (NASDAQ:AAPL) is seen by many as a tech company that has the potential to usher in an era of new gadgets, but few realise that our old gadgets like Television need some overhauling too and that is exactly what might be Apple Inc. (NASDAQ:AAPL)’s next target. Sarah Begley in her article on Time wrote about the thoughts of Walt Mossberg, founder of tech site, re/code, on the future of technology.
While identifying the technologies that Mossberg thinks will change drastically over the course of next few years, Begley quoted him mentioning Television. Mossberg envisioned that there is a huge opportunity for companies like Apple Inc. (NASDAQ:AAPL) to step in and take the industry by storm in this regard.
He was of the opinion that Apple Inc. (NASDAQ:AAPL) will have to redesign the current interface of televisions, and that is where the opportunity lies for the tech giant. He felt that the current interface was outdated and currently, companies have only been focusing on redesigning it, instead of revolutionising it. It suffers from limited functionality and has not been able to keep up with the technological advancements that we as a human race have underwent. Apple Inc. (NASDAQ:AAPL) could exploit this untapped market niche.
Moreover, Mooseberg also indicated that Apple Inc. (NASDAQ:AAPL) cannot perform the entire job of revolutionising one of the oldest technological marvel of humans on its own and that alliances will have to be formed. He believed that Apple Inc. (NASDAQ:AAPL) will have to involve networks and distributors to assist the company from the seemingly dark era of television.
Although it is hard to imagine how the futuristically designed televisions of the modern age are outdated but it’s not the design or the picture quality that is holding us back. It’s the stone age interface, so to speak. Our televisions are capable of doing much more than the functions they perform now and Apple Inc. (NASDAQ:AAPL) is a company that has a history of making technological innovation relevant to our lifestyle. Its smart phones are just one such example.
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