Americans Don’t Want To Buy Branded Biscuits, Says Jim Cramer About Mondelez (MDLZ)

We recently published Jim Cramer Talked About These 14 Stocks & Discussed AI And Layoffs. Mondelez International, Inc. (NASDAQ:MDLZ) is one of the stocks Jim Cramer recently discussed.

Mondelez International, Inc. (NASDAQ:MDLZ) reported its earnings earlier this week, which saw the firm post $9.74 billion in revenue to beat analyst estimates. However, the firm added that its full-year EPS could drop by 15%, which was higher than the earlier estimate of 10%. Cramer discussed Mondelez International, Inc. (NASDAQ:MDLZ) in the context of price-conscious Americans choosing to prefer value over branded products:

Americans Don't Want To Buy Branded Biscuits, Says Jim Cramer About Mondelez (MDLZ)

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“Look, I want to talk about Mondelez. I know that people think why bring that up. . .well Mondelez makes biscuits, okay. . .they make belVita, okay. belVita breakfast biscuits. You go to, if you go to Costco, you can have a Costco biscuit for literally, one third of the price of a Mondelez biscuit. These guys cited biscuits as being weak in America.  Well I am saying is that the American consumer is getting choosier. And they’re not going to pay up for a branded version belVita if they can buy just a Costco biscuit.”

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Disclosure: None. This article is originally published at Insider Monkey.