Dear Valued Visitor,

We have noticed that you are using an ad blocker software.

Although advertisements on the web pages may degrade your experience, our business certainly depends on them and we can only keep providing you high-quality research based articles as long as we can display ads on our pages.

To view this article, you can disable your ad blocker and refresh this page or simply login.

We only allow registered users to use ad blockers. You can sign up for free by clicking here or you can login if you are already a member., Inc. (AMZN) Turns Up the Heat in Mobile Commerce

Although we don’t believe in timing the market or panicking over daily movements, we do like to keep an eye on market changes — just in case they’re material to our investing thesis.

The fear of an escalation in Syria appears to be subsiding this morning, at least insofar as investors are concerned. Following the worst daily performance since June, U.S. stocks opened flat today: The S&P 500 (SNPINDEX:^GSPC) and the narrower, price-weighted Dow Jones Industrial Average (INDEXDJX:^DJI) have moved less than 0.1%., Inc. (NASDAQ:AMZN)

Apps are where it’s at
The battle for mobile commerce is definitely on! Online commerce heavyweight, Inc. (NASDAQ:AMZN) announced a new program yesterday that will pay commissions of up to 6% to app developers for purchases of products that are highlighted within their applications. The program will target apps that run on Google‘s Android operating system., Inc. (NASDAQ:AMZN) naturally wants its share of the mobile-commerce pie, but given the size of its existing “Affiliates” program, whereby it pays a commission to website owners who feature, Inc. (NASDAQ:AMZN) ads on their site, it’s a little surprising that the company hadn’t thought to mimic this program with apps any sooner.

According to a recent report by Dekh, which operates a platform that enables online merchants to create affiliate programs,, Inc. (NASDAQ:AMZN) has more than 900,000 affiliates, which drive nearly 40% of its revenue. Commission rates range from 4% to 25%.

In a separate move that underscores the opportunity in e-commerce on mobile devices, Twitter has hired Ticketmaster’s former CEO, Nathan Hubbard, to develop the capability for users to make online purchases directly via the microblogging platform.

A number of merchants, including Amazon, already offer deals on Twitter, but users must click away from the platform in order to complete the purchase. “The next evolution of [Twitter’s existing loyalty] card product and the tools we give to brands is to eliminate the friction in buying and allow transactions within the platform,” said Mr. Hubbard, who will report to Adam Bain, Twitter’s head of revenue.

Following the November 2012 poaching of Mike Gupta from Zynga (he became Twitter’s treasurer and then CFO), this latest hire is another indication that Twitter is ramping up for an initial public offering — as one might expect for a company that has that much buzz.

The article Amazon Turns Up the Heat in Mobile Commerce originally appeared on is written by Alex Dumortier, CFA.

Fool contributor Alex Dumortier, CFA has no position in any stocks mentioned. The Motley Fool recommends The Motley Fool owns shares of

Copyright © 1995 – 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.

DOWNLOAD FREE REPORT: Warren Buffett's Best Stock Picks

Let Warren Buffett, George Soros, Steve Cohen, and Daniel Loeb WORK FOR YOU.

If you want to beat the low cost index funds by 19 percentage points per year, look no further than our monthly newsletter.In this free report you can find an in-depth analysis of the performance of Warren Buffett's entire historical stock picks. We uncovered Warren Buffett's Best Stock Picks and a way to for Buffett to improve his returns by more than 4 percentage points per year.

Bonus Biotech Stock Pick: You can also find a detailed bonus biotech stock pick that we expect to return more than 50% within 12 months.
Subscribe me to Insider Monkey's Free Daily Newsletter
This is a FREE report from Insider Monkey. Credit Card is NOT required.