Amazon.com, Inc. (AMZN): Could a Set-Top Box Pop This e-Retailer’s Stock?

We can’t forget about another player throwing its hat into the set-top box ring, either. Intel Corporation (NASDAQ:INTC) has said it has official plans to launch its own box. The advantage for Amazon.com, Inc. (NASDAQ:AMZN) is that it already has deals with content providers, is currently selling video content on its tablets and website, and can bring all of that experience, plus brand power, to a set top box. Intel Corporation (NASDAQ:INTC) really doesn’t have any of that right now and could quickly get pushed out of the space just as it’s getting started.

At this point, it seems like a no-brainer for Amazon.com, Inc. (NASDAQ:AMZN) to try its hand at a set-top box and tap into the burgeoning trend of ditching cable and satellite for a more on-demand content experience. Amazon’s stock may not need the new set-top box, but investors may have more to look forward to if it does launch such a product.

The article Could a Set-Top Box Pop Amazon Stock? originally appeared on Fool.com and is written by Chris Neiger.

Fool contributor Chris Neiger has no position in any stocks mentioned. The Motley Fool recommends Amazon.com, Apple, Intel, and Netflix. The Motley Fool owns shares of Amazon.com, Apple, Intel, and Netflix.

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