Amazon.com (AMZN)’s E-Commerce Platform Faces Tariff-Related Price Spikes

Amazon.com, Inc. (NASDAQ:AMZN) is included in our list of the best stocks to buy and hold for 20 years.

In January, Amazon.com, Inc. (NASDAQ:AMZN)’s growth narrative is a mix of short-term pressure and longer-term infrastructure positioning.

On January 20, 2026, Reuters reported that Amazon.com, Inc. (NASDAQ:AMZN) is now seeing tariff-related price spikes on its e-commerce platform, with CEO Andy Jassy saying sellers are gradually passing on costs to consumers following an inventory pull-forward that ran out in the fall of 2025. The analyst noted active, bargain-focused shoppers amid hesitation toward higher-priced discretionary items, adding to uncertainty about 2026 demand elasticity. The company’s shares declined in early trading, reflecting investor sensitivity to consumer resilience amid higher costs and a broader market pullback.

Meanwhile, on January 15, 2026, Amazon.com, Inc. (NASDAQ:AMZN) was seen advancing its plans to secure strategic inputs for growth. Reuters reported that Rio Tinto had been finalized as the copper supplier for the company’s data centers. The mining giant’s Nuton leaching program is a venture focused on developing and deploying proprietary, innovative copper bioleaching technologies. The move reflects AWS’s role in structurally growing copper demand associated with AI infrastructure despite soft short-term retail margins.

Amazon.com, Inc. (NASDAQ:AMZN), a global technology and e-commerce company, operates online retail platforms. Meanwhile, Amazon Web Services delivers cloud computing, storage, and digital infrastructure to consumers, enterprises, and governments globally.

While we acknowledge the potential of AMZN to grow, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and have limited downside risk. If you are looking for an AI stock that is more promising than AMZN and that has 100x upside potential, check out our report about this cheapest AI stock.

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Disclosure: None.