a.k.a. Brands Holding Corp. (NYSE:AKA) Q1 2026 Earnings Call Transcript

a.k.a. Brands Holding Corp. (NYSE:AKA) Q1 2026 Earnings Call Transcript May 12, 2026

a.k.a. Brands Holding Corp. beats earnings expectations. Reported EPS is $-0.66, expectations were $-0.98.

Operator: Greetings, and welcome to the AKA Brands Holding Corp. First Quarter and Fiscal 26 Earnings Conference Call. At this time, all participants are in a listen only mode. A question-and-answer session will follow the formal presentation. As a reminder, this conference is being recorded. It is now my pleasure to introduce Emily Schwartz, Vice President, of Investor Relations. Please go ahead.

Emily Schwartz: Good afternoon. Thank you for joining AKA Brands to our first quarter 26 results released this afternoon can be found on our website at ir.akabrands.com. With me on the call today is Ciaran Joseph Long, Chief Executive Officer; and Kevin J. Grant, Chief Financial Officer. Before we get started, I would like to remind you of the company’s safe harbor language. Management may make forward looking statements, refer to expectations, projections and other characterizations of future events including guidance and underlying assumptions. Forward looking statements involve risks and uncertainties that could cause actual results to differ materially from those expressed. For a further discussion of risks related to our business, please see our filings with the SEC.

Adjusted gross margin and constant currency net sales. Reconciliations of these non GAAP measures to the most comparable GAAP measures are included in the release furnished to the SEC and available on our website. That, I will turn the call over to Ciaran.

Ciaran Joseph Long: Good afternoon. And thank you for joining us to discuss our first quarter 26 results. We delivered a strong start to the year with net sales $132.5 million up 3% and adjusted EBITDA of $5.1 million ahead of expectations. More importantly, our results reflect significant gross margin year-over-year as the structural improvements we have made to the business begin to take hold. Gross margin, excluding 1 time adjustments related to tariffs, and strategic charges primarily related to legacy streetwear inventory, reached 59%, which expanded by 180 basis points year-over-year. The margin expansion was driven by improved inventory discipline, stronger full price sell through and the continued rollout of our test and repeat model.

Importantly, the majority of that underlying gross margin expansion came from our streetwear brands. For several years, the Culture Kings transition has been a priority strategic initiative. Moving on to test and repeat, rebuilding the in house brand portfolio resetting inventory and elevating product quality. This quarter, that work translated into financial performance. With Streetwear delivering meaningful gross margin improvement year-over-year. We view this as the single clearest proof point that the structural changes are working. Over the past 3 years, fundamentally repositioned AKA brands to improve profitability and durability. We have expanded distribution of our brands across stores, wholesale and marketplace. We have strengthened our operational foundation and we have instilled a greater level of financial discipline across the business.

I believe we are now just starting to see the payoff of that work and 2026 will be a meaningful proof point in our trajectory. First, while we continue to grow our e commerce presence, we have expanded beyond our historical direct to consumer roots into a diversified omnichannel model across retail, wholesale and marketplaces. Princess Polly now operates 13 stores across The U. S, and opened its first store in Australia at Bondi Beach in December, with more to come in both regions in 2026. We also launched with multiple wholesale partners in multiple countries and marketplace channels, which continue to exceed our expectations. These channels are now meaningful contributors and are expanding our total addressable market. While improving brand visibility and customer acquisition.

Second, we built the operational foundation and added team members in key functions to support this expansion. Setting the stage for a scalable business model with strong profit flow through. We have brought inventory down by approximately $45 million over the 3 years, primarily in our streetwear business. This achievement has transformed the structure of our operating model delivering healthier inventory turns, stronger full price selling and the financial flexibility to invest aggressively in growth. This disciplined inventory approach has also enabled us to accelerate our transition to a test and repeat merchandising model across our streetwear brands. As I mentioned, moving Culture Kings and Minimal fully onto this model has been a multiyear effort and the results are increasingly evident.

Our year over year gross margin improvements directly reflects a more focused assortment that customers are positively reacting to and better buying discipline. Third, we accomplished a comprehensive transformation of our sourcing network in 2025, diversifying our sourcing across multiple geographies and vendors. It was a remarkable amount of work to have accomplished in such a short period of time. And I am very grateful to the teams who delivered on the task. We now operate a source the ongoing trade environment, and our next phase of growth. And lastly, taken together, we have been able to strengthen our financial foundation reducing our debt by 70% over the past 3 years, which positions us to accelerate our growth and profitability in the years ahead.

Heading into the balance of the year, our focus remains on 3 priorities. Attracting and retaining customers through exclusive trend driven product and innovative marketing across our direct to consumer channels, expanding brand awareness and our total addressable market through continued investment in physical retail strategic wholesale partners, and continuing to streamline our operations and strengthen our financial foundation. As discussed last quarter, we are also increasing our investment in AI across the platform. Emily applications already improving product imagery, marketing efficiency inventory optimization. While still early, we expect these initiatives to contribute meaningfully to margin expansion over time. Turning now to our brand highlights.

Starting with Princess Polly, our largest brand, Princess Polly delivered strong performance in the quarter, driven by disciplined execution of its test and repeat model and consistent weekly newness, supporting strong full price sell through. Dresses continued to drive volume tied to key seasonal moments and swim was a standout category that continues to grow as we enter the second quarter. We are also seeing good traction in basics and knits, expanding share of wardrobe and supporting a more consistent demand across categories. Key seasonal events, including Valentine’s Day, festival and graduation drove meaningful growth with graduation delivering record performance across sales, inventory turns and margins. From a marketing standpoint, the team continued to scale its TikTok presence in the quarter, expanding paid investments and going live up to 100 hours per week.

We are now leveraging thousands of affiliate and creator videos per month, and February and March were both record months on the platform. TikTok Shop also continues to drive new customer acquisition efficiently. And the team is scaling it with conviction heading into Q2. We are also seeing strong momentum in omni channel expansion We are excited to announce that Princess Polly will open a 1 thousand square foot pop up at The Grove in Los Angeles, which will run from the end of this month through the July. We have 8 new U.S. store leases fully executed, with 4 expected to open by year end, I am really confident in the momentum of the retail expansion. The Bondi Beach store has also been very well received since opening in December. And the brand will open another Australian store at Pacific Fair slated to open in the back half of the year with more to come.

Internationally, The UK distribution hub launched in March is off to a strong start. Immediate sales acceleration driven by improved speed and customer experience. Establishing a foundation for further growth in the back half and over the long term. Turning now to Petal & Pup. The brand continues to gain traction with its core customer, and the progress the team has made expanding the business across channels and geographies has been significant. Petal & Pup delivered solid performance in Q1, with event dressing remaining the highest growth category across all regions and channels. Particularly for event dresses at accessible price points. Customers also continue to expand into additional product categories as Petal & Pup grows separates offering, with tops and bottoms now representing a meaningfully higher share of the mix.

Wholesale momentum continues to build, with strong performance at key partners and successful expansion into new accounts across both The U. S and international markets. Nordstrom’s performance remained strong through the quarter. With the brand well established in Nordstrom’s trend section across the dresses and casual styles. Von Maur launched in February with stores already chasing in the top performing styles following strong initial sell through. Dillard’s completed its first store test shipment in Q1, and will go live across 9 locations in the second quarter. Petal & Pup also opened a new showroom in Los Angeles during March Market Week, and secured 30 new specialty accounts within the first month. Ranging from independent boutiques to multi location retailers.

The breadth of distribution Petal & Pup is building gives me a lot of confidence in the strength and trajectory of the brand. Turning now to our streetwear brands. Culture Kings continues to differentiate through its highly immersive retail experience and curated mix of in house and third party brands. A key focus with the team has been strengthening the in house brand portfolio. Including Loiter, 73 Studio, Carre and Saint Morta. Evolving the merchandising approach, relaunching priority brands and elevating product quality. That work is now delivering measurable results with full price mix and gross margin, both improving materially year-over-year. 73 Studio delivered a strong quarter anchored by launches across Marvel and Xbox. With the brand now established as 1 of the largest revenue contributors in The U.

S. Loiter also delivered a strong quarter with the Marvel collection resonating well with customers and key styles already being reordered ahead of the upcoming Spider Man: and Avengers releases later this year. Minimal also continued its positive trajectory driven by disciplined execution of the test and repeat model and a more focused assortment. Brand activations and cultural partnerships remain an important driver of traffic and engagement. During the quarter, the team executed activations across NBA All Star Weekend in Los Angeles, partnered with Williams Racing around the Formula 1 Melbourne Grand Prix, recently launched a WWE collaboration tied to WrestleMania in Las Vegas. These initiatives continue to reinforce Culture King’s positioning at the intersection of streetwear and culture.

On the stores front, the relocated Brisbane store in Australia continues to demonstrate the potential of the refined store model. The store is now the strongest performing location in the Australia fleet, with gross margin, full price mix and traffic all improving materially year-over-year. We are actively pursuing a second U. S. Store location, using the learnings from the Brisbane store I look forward to updating you on the progress. Looking ahead, Culture Kings is a strong pipeline of collaborations and activations tied to global events including the World Cup, UFC and Formula 1, and the team remains focused on continuing to scale in house brands drive margin expansion, and further strengthen the overall model. In closing, the first quarter results and the progress across our brands demonstrate that this strategic work is translating into financial results.

And I believe we are at a genuine inflection point in the trajectory of the business. Foundation is in place the channels are scaling, the brands are well positioned for growth ahead. Want to thank our teams for their continued hard work and commitment. Our recent performance is a direct reflection of their dedication to our brands and customers. With that, I will turn it over to Kevin.

Kevin J. Grant: Thanks, Ciaran. We are pleased with our solid start to the year. With first quarter net sales and EBITDA coming in ahead of our expectations. Before turning to results, I want to provide more context on the tariff adjustment. As reflected in our filings, we paid $25.8 million in IEEPA tariffs since their inception. $18.6 million flowing through COGS, and the remaining $7.2 million capitalized in inventory. Following the Supreme Court’s decision to overturn the tariffs, and our successful refund submission to CBP, we recognize the benefit of this adjustment as a receivable in our first quarter results. As part of the IEEPA reversal, we also recognized approximately $2 million of charges related to the reversal of duty drawback benefits and other anticipated charges.

As of yesterday, we have already received approximately $6 million of $25.8 million of expected IEEPA refunds. We also made a strategic decision to write off $12 million of legacy streetwear inventory as we finalized the transition to the test and repeat model. We view this as a 1-time opportunity to reset the business and align inventory with our model, positioning us for improved margins returns going forward. For the first quarter, net sales increased 3% to $132.5 million slightly ahead of our outlook driven by a 3.2% increase in U. S. Sales. We are also pleased with our performance in Australia, with sales increasing 3.8% to $36.9 million Total orders were 1.7 million up 4.2% year over year. Trailing 12 month active customers excluding wholesale, increased 3.1% to 4.26 million compared to 4.13 million a year ago.

And average order value was $77 Let me give more color on the adjusted gross margin for the quarter. Starting from prior year gross margin of 57.2%, our underlying business delivered 180 basis points of expansion to 59%, which, as Ciaran mentioned, was driven by improved inventory discipline stronger full price sell through and the continued rollout of test and repeat in our streetwear brands. From there, the IEP tariff recovery added approximately 1.4 thousand basis points. The legacy streetwear inventory write off was a 900-basis-point headwind and the duty drawback reversal and related charges were about 80 basis points of headwind. That bridges to reported gross margin of 63.1%. We believe the 59% underlying figure is the right number to anchor on for the run rate of the business.

Selling expenses were $41 million or 30.9% of net sales compared to 29.7% a year ago, resulting from an increase in store selling expenses as we grow our retail footprint. Marketing expenses were $16.8 million or 12.6% of net sales. General and administrative expenses were $30 million or 22.7% of net sales, G&A expenses increased year over year due to an increase in headcount support our channel expansion strategy and technology investments. Our adjusted EBITDA increased to $5.1 million compared to $2.7 million a year ago, and our adjusted EBITDA margin grew 180 basis points to 3.9%. Turning to the balance sheet. We ended the quarter with $12.9 million in cash and cash equivalents. The year over year decline primarily reflects continued investment in retail expansion and working capital optimization.

Total debt at the end of the quarter was $109.6 million down from $119.9 million a year ago, reflecting a continued progress in reducing our leverage and strengthening the financial foundation of the business. We ended the quarter with $67.7 million in inventory, down 28% from $94.4 million a year ago, reflecting the continued benefits of our disciplined buying approach and the inventory write off. Turning now to our outlook. For fiscal 26, we continue to expect net sales to be between $625 million to $635 million and adjusted EBITDA between $30 million to $32 million For the back half of the year, our outlook reflects tariff rates at the pre Supreme Court ruling. The second quarter, we expect net sales to be between $160 million and $164 million reflecting a low single digit growth rate.

We expect adjusted EBITDA to be between $8.5 million and $9 million in the second quarter. To give you some more color for modeling purposes in the second quarter, we expect gross margin around 60%. For modeling purposes for the full year, we anticipate fiscal 26 stock based compensation of approximately $6.5 million to $7 million depreciation and amortization expense of roughly $20 million to $21 million interest and other expense of approximately $16 million to $18 million and effective tax rate of negative 10% CapEx between $18 million to $20 million and weighted average diluted share count of approximately 11 million In closing, our first quarter results demonstrate that structural changes we have made to the business are translating into improved profitability and earnings power.

While the macro environment remains dynamic, we believe we are significantly better positioned today with a more flexible model stronger margins multiple growth levers to deliver sustainable long term value. With that, we will open the call for questions.

Q&A Session

Operator: Thank you. Now be conducting a question and answer session. Our first question is from Ryan Myers with Lake Street Capital Markets.

Analyst (Ryan Myers): Hey, guys. Thanks for taking my questions. First 1 for me, I just want to make sure I am understanding this correctly. Kevin, the commentary you just gave us on gross margin for the second quarter, that 60%, I assume that adjusted gross margin and there is none of the kind of tariff inventory related impacts that we saw in the first quarter here, And then if so, you what are the main drivers of that roughly?

Kevin J. Grant: Yeah. Thanks for the question, Ryan. Yeah. So for 100 basis points or so that you are seeing here from Q1 to Q2? the first quarter, just to recap that real quick, adjusted for all the onetime impacts of the EBITDA refund, and the strategic inventory charge, it was a normalized 59% gross margin. And that is really the number I think we are trying to anchor on from a long term perspective. that is where we think we can operate. For Q2, your rise of guide is 60% and is a bit of a step up from that. And what that reflects is, you know, really no idea in the Q2 reflects the refund being taking effect. As well as the current 10% section 22 tariffs that are still in place. It also reflects some headwinds we are we are seeing, on inbound freight.

Impacting the margins as well. So, you know, that kind of you know, how you bridge from that 59 to 60%. For the back half of the year, there are really no changes. To what we previously discussed about gross margin. And as mentioned in the prepared comments, we are assuming that those duty rates will get back to the supreme court levels, which is what the administration has talked about.

Analyst (Ryan Myers): Okay. Got it. And then just on the revenue side of the business, obviously, performed well during the quarter. And performing well enough to leave the guidance unchanged. So I am just curious what you guys are seeing across your customer base and if you are seeing any impacts from just the sort of volatile macro environment that we have seen here the past couple months.

Ciaran Joseph Long: Yeah. Ryan, you I think we are seeing some I would say some pressure on the consumer in U. S. And Australia. But look, I think as we look across the business, as of now, Poly is having their best season from a grad perspective that they have had We are delighted that within a month of Petal opening their new showroom, they have 30 new accounts from a specialty retail perspective. And I would say, really the just the progress we have made in, with all the changes of moving the streetwear businesses onto the that test repeat model, certainly seeing the best response we have ever seen from a product sell through and customer reaction there. So look, I think we feel good about the progress we have made really over the last number of years. opening up new channels, opening up stores, wholesale, increasing the overall time. So feel good about where we are from as we head into Q2 and the rest of the year from a guidance perspective.

Analyst (Ryan Myers): Got it. Thanks for taking my questions.

Operator: Our next question is from Dana Telsey with Telsey Advisory Group.

Analyst (Dana Telsey): Hi, good afternoon everyone and nice to see the progress. As you think about the rising cost of energy, where is it impacting your business? What have you seen? How are projecting going forward? And for the first quarter, did you see any difference between beginning of the quarter, the end of the quarter in terms of conversion or traffic or sales and then just U. S. And Australia, how did both the regions do in the first quarter? And just lastly, are your Princess Polly stores—how much better than your plan? Are they opening up? Is there any similarities by region, what you, like, know better what to look for in terms of stores now? Size or anything like that? Thank you.

Ciaran Joseph Long: Yes. Thanks, Dana. Let me kind of go through them 1 by 1. I think, look, from input costs, would say we are seeing just a little bit on materials for us, which is like a really, really small percentage of the business. We have seen a bit there recently with the change in energy costs. We are also seeing increased airfreight. And look, airfreight for us, being on a test and repeat model is core to the business. We will continue to use air freight, but we certainly feel with the guidance that we have given, all of those costs are contemplated in there. And look, with all of the work we have done from the sourcing perspective, and, you know, and super work from the team really over the last 18 months, we are we are well able to kind of navigate our way through those.

From a pacing as we went through the quarter, certainly saw a little bit of softness late in March that continued for us into April. We have seen improvements as we have gone as we have moved into May and through May. And look, I feel as we head into the back half of the quarter and rest of the year, really feel our product is in a good position and where we stand from a customer go to market perspective. And look, I would say just being able to navigate through all the tariff headwinds that we had last year keep growing sales, keep growing EBITDA, pay down debt, we certainly feel in good shape. From a region perspective, look, I would say we saw better growth in The U. S. Compared to Australia. Australian consumer probably a little bit more pressured than The U.

S. I feel US consumer is just certainly for us, we feel quite resilient. And like I mentioned, a little bit of pressure in April, but got back at it pretty quickly. So you I think we will manage through both regions well. Then from a store perspective, look, I would say just really happy with the with the performance at the Poly stores. You know, they are all ahead of our payback periods, forward profitable, seeing really introducing us to new customers, a halo effect on the online business where we are opening stores. And I think we have learned a lot since we have been opening them, from a size perspective. And also, I would say, just to kind of regional differences from a merchandising perspective. And so look, I think we are continuing to, refine how we go to market in each 1 of the stores and learning a lot.

I think still, you know, plenty opportunity for us to keep executing and opening the bar and getting more performance out of that channel for us.

Analyst (Dana Telsey): Thank you.

Operator: Our next question is from Ashley Owens with KeyBanc Capital Markets.

Analyst (Ashley Owens): Hi, great. Thanks for taking our questions. So maybe just to start on AOV really quickly. It looks like it stepped down, and seems pretty consistent with what we are seeing across the broader apparel space. But as you look at 2Q so far, anything you would highlight in terms of promotional intensity in the market? And have you changed your own approach to promotions at all over the past few months?

Kevin J. Grant: Yes. Yes. Thanks, Ashley, for the question. Yes, we saw AOV down a bit in the quarter, down 1%, which really is just a reflection of some of the mix dynamics there. More importantly for us, we really saw a great customer active customer growth over 3% in the quarter. And then orders growth of over 4% as well. We continue to see that strong order growth and customer growth continuing into Q2 and you know, really are not seeing too much of an impact on AOV as well. Kind of from a promotional perspective, we talked about the guide out there and gross margin that reflects, the current market dynamics. We feel good about that 60% reflects the current tariff rates in place as well as some of the impacts of the inbound freight. But nothing that I will remark, you in terms of significant changes to the overall proof of promotional environment.

Analyst (Ashley Owens): Got it. Okay. Then maybe just as a follow-up. So on TikTok and the spending there, just curious as to how that compares to your historical digital acquisition costs And as that continues to scale, how are you thinking about marketing spend more broadly?

Ciaran Joseph Long: Yes. I think TikTok has been a really interesting channel for us. We are pretty active on it now across all 4 of the brands, I would say, kind of all of them in slightly different stages. And look, that is across TikTok Live and TikTok Shop as we talked about Princess Polly now doing about a hundred hours a week on Tok live and minimal are also getting, you know, up there from that as well. I think what we see is, you know, it is it is really good from a reach perspective. Right? We are we are certainly seeing it introduce us to more and more new customers. And, you know, I think at the moment, a lot of that staying within the TikTok platform and kind of people transacting either in a TikTok live or on a TikTok shop.

I think we are working through how do we flex and bring them back to our own direct to consumer site. So, you know, I think it is early for us. We are learning a lot. We are continuing to lean into the platform. And I think and we will continue to do that across the group.

Analyst (Ashley Owens): Great. Thank you.

Operator: Our next question is from Eric Beder with SCC Research.

Analyst (Eric Beder): Good afternoon. Congrats on a nice start to the year. Let’s talk about wholesale a little bit. We look at pedal and pop what has been in terms of ability to expand categories beyond the core dresses? So what are you seeing and what are the opportunities going forward on that wholesale side to drive even further beyond the dress business.

Ciaran Joseph Long: Yes. Thanks, Eric. I think, look, it is it is really been super impressive for what the Pedal and Pop team has done to leverage direct to consumer business, the great product that they design and develop and open up all of these wholesale channels I would say are really kind of leading the group on what they are doing there, not just Nordstrom where they have been there for a while and they are executing really well. But also moving into Von Mower, Dillard’s, and now what they are doing on the specialty side as well. I think we see tremendous opportunity there. I think it is interesting, and we have seen and look particularly in Nordstrom, where we have been in stores now for a 12 month period. And the customers there are buying a different mix of assortment compared to the Petal & Pup direct-to-consumer websites.

And, you that Nordstrom customer is buying more tops, bottoms, so they are really into much more category breadth there. And I think, look, it really shows us the some of the opportunity we have as we move into these other wholesale accounts, but also just on the direct to consumer business itself. And so I think, look, the Petrol team has done a great job and but I think we see that there is just lots of opportunity as well to continue to build into that channel.

Analyst (Eric Beder): And when you look at Princess Polly and the wholesale side, I know that is the learning experience at Nordstrom. it is like right now it is kind of getting to where it should have been, where you wanted it to be. You know, what is the opportunity there? And, you know, when you have a store that has our own retail Princess Polly and Nord does that make a difference in terms of the ability and what you see in terms of performance there?

Ciaran Joseph Long: Yes, I think, you know, Poly is also like Petal has been in Nordstrom now for 12 months and think executing fantastically there. I think it is great as well. We have both brands are in the trend section. And they both have meaningful kind of floor presence and assortment breadth inside Nordstrom and doing well. We have seen there is multiple locations where Polly had opened stores where they are also in Nordstrom inside the same mall. And I would say from our perspective that is working well. They are both places are introducing us to more and more new customers right, increasing the overall time of the brand. And that is really what we are focused. I would say, we are very early on in the growth opportunities we have in these brands and for us just getting our products in front of more customers wherever they are is really what we are all about.

Analyst (Eric Beder): Okay. And how should we be thinking about you mentioned about the opportunity with the DC in The UK. I know that the whole rest of the world segments are kind of in a decline because it really has not been the focus. Does this change the focus here? And is this do you now look upon that as kind of an emerging growth opportunity going forward?

Ciaran Joseph Long: Thank you. Yes. Look, we have been executing into The UK, Europe and Rest of World from our distribution center in the LA area. With that, obviously, you have kind of slightly longer lead times and access to these checkout complications for customers. And we are delighted to get the DC open for Princess Polly first in The UK, and that opened in March. Look, we are seeing a really nice response from customers, better conversion rate, better repeat rate. So kind of early days there. We certainly see it as the UK, Europe and rest of world as a growth opportunity. And, you know, we are going to lean into the right to consumer side of it first. But certainly, we will expect it to follow the same kind of strategy as we have had in The US. But as of right now and for 2026, it is very much direct to consumer.

Operator: Okay. Thank you. That is all the time we have for questions today. This concludes today’s conference. Thank you for your participation. You may disconnect your lines at this time.