5 Most Popular Liquor Brands in America

3. Crown Royal

Category: Whisky – Canadian 

Cases Sold in 2021: 7.92 million

Made from a mixture of corn, barley, and rye distillates, Crown Royal is a blended Canadian whisky brand that was created by Seagram in 1939, and now owned by Diageo plc (NYSE:DEO) since 2000. 

The liquor giant made its Super Bowl debut in 2023 with an ad for its Crown Royal Canadian Whisky, when the company bought a 30-second spot tentatively slated for the third quarter. The company has also announced plans to build a new $185 million distillery for the brand.

Crown Royal sits among the Top 10 Alcohol Brands in the World