5 Failed Products in the Last 5 Years

4. Amazon Dash Buttons (2015-2019)

Score: 5

Amazon’s Dash Buttons is another failed product that was aimed to simplify the reordering of household items with one-touch convenience. However, the product faced criticism for its limited environmental sustainability and questionable usefulness. Environmental advocates raised concerns about the waste generated by disposable Dash Buttons, which were made obsolete after a single use. Moreover, the usefulness of Dash Buttons was limited to a select number of frequently purchased items, restricting their appeal to a niche audience. As consumer preferences shifted towards digital ordering and voice assistants, the relevance of Dash Buttons further diminished.