5 Best Retail Stocks with Huge Upside Potential

3. JD.com Inc. (NYSE:JD)

JD.com Inc. (NYSE:JD) is one of the 10 best retail stocks with huge upside potential.

On February 16, Citi lowered its target price on JD.com Inc. (NYSE:JD) from $37 to $34. The firm reiterated a Buy rating on the shares, offering a revised upside potential of almost 34%.

Citi’s price target revision was based on an adjustment to the firm’s model for JD.com Inc. (NYSE:JD), following the company’s fourth quarter announcement.

Back on January 26, Joyce Ju from Bank of America Securities lowered the firm’s price target on JD.com Inc. (NYSE:JD) from $38 to $36. The analyst maintained his Buy rating on the stock, which still offers an adjusted upside potential of almost 42%.

The adjustment follows a downward revision of non-GAAP net profit estimates, alongside updated revenue growth forecasts of 13% for 2025, 6% for 2026, and 8% for 2027. Profitability is expected to be impacted by increased consumer incentives and food-delivery losses.

JD.com Inc. (NYSE:JD) is a supply chain-based technology and services enterprise. The company operates an extensive logistics network across China and has now expanded internationally with automated warehouses in Europe. It offers various products, including computers, electronics, home appliances, food & beverages, maternity products, cosmetics, pharmaceuticals, and healthcare products.