13 Extreme Dividend Stocks With Huge Upside Potential

8. Vail Resorts, Inc. (NYSE:MTN)

Dividend Yield as of March 13: 6.74%

Upside Potential as of March 13: 23.4%

On March 12, Morgan Stanley lowered its price recommendation on Vail Resorts, Inc. (NYSE:MTN) to $147 from $151. It reiterated an Equal Weight rating on the shares. The firm also reduced its 2026 EPS estimate to $4.77 from $6.40, reflecting what it described as “historically challenging conditions” in the Rockies that pushed Q2 visitation down 13% during the quarter. The analyst said visitation is likely to face similar pressure in Q3.

During the fiscal Q2 2026 earnings call, CEO and Executive Chairman Robert Katz said the company faced an unusually difficult winter season. He explained that the Rockies experienced what he called the most challenging weather conditions the company had seen, with snowfall and snowpack levels at or near historic lows. Katz said those conditions weighed heavily on visitation and overall performance. He also noted that the Rockies represent the company’s largest contributor to resort EBITDA. Because of that, the weak weather conditions had a particularly strong negative impact on results.

He also discussed the company’s advanced commitment strategy and its role in providing some stability. Katz noted that pass unit sales have grown 55% over the past five years. Pass holders now account for roughly 75% of total annual visitation. Katz also pointed to ongoing efforts to diversify the company’s portfolio and strengthen its marketing strategy. As part of those efforts, the company introduced a new young adult pass priced about 20% below the standard rate for individuals between the ages of 13 and 30. He also highlighted the launch of a new marketing campaign called Epic Passion. The campaign is aimed at increasing engagement among Gen Z consumers.

Vail Resorts, Inc. (NYSE:MTN) operates a network of destination and close-to-home ski resorts around the world. Its portfolio includes Vail Mountain, Breckenridge, Park City Mountain, Whistler Blackcomb, Stowe, and 32 additional resorts.