13 Best Augmented Reality Stocks to Buy Right Now

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4. Roblox Corporation (NYSE:RBLX)

Stock Upside Potential: 60.98%

Number of Hedge Fund Holders: 90

Roblox Corporation (NYSE:RBLX) is one of the best augmented reality stocks to buy right now. On November 20, BMO Capital reiterated an outperform rating on Roblox Corporation (NYSE:RBLX) and set a $155 price target. The research firm remains optimistic about the company’s outlook, even as it faces stiff competition in the user-generated content gaming space.

The research firm has echoed the company’s 152 million daily active users and its annual UGC creator payouts totaling $1.5 billion. The massive scale underscores the company’s edge in fending off competition following the recent partnership between Epic Games and Unity.

On November 12, JPMorgan analyst Cory Carpenter echoed a bullish stance on the stock with a  Buy rating. The analyst has echoed the stabilization of the company’s platform engagement and the slight acceleration in the year-over-year trend. Consistent engagement metrics and the platform’s ability to shrug off competitive pressures justify the buy rating.

Roblox Corporation (NYSE:RBLX) is an AR enabler. Its platform—Roblox Client, Studio, and Cloud—lets creators build and monetize immersive experiences that combine augmented reality with virtual worlds. Developers use Roblox Studio to build AR experiences like virtual try-ons and interactive marketing across various devices. While Roblox is expanding its AR and VR capabilities, it doesn’t make AR hardware, and its core focus remains on user-generated content, gaming, and social interaction, making it a key AR beneficiary.

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