Twitter Inc. (TWTR) Tepid Growth a Point of Concern

Twitter Inc. (NYSE:TWTR)’s main concern since the start of the year has been its tepid growth in user subscriptions’ which has been overshadowed with growth metrics of its  fierce rival, Facebook Inc. (NASDAQ:FB). Twitter is reportedly unveiling new metrics for analyzing its growth statistics, which according to Melissa Lee on CNBC is just another way of trying to justify their relevance in the market since the older ways are not working.

Twitter

“They are unveiling new metrics it seems, call me a skeptic, but it seems to-me they are coming up with new ways to measure their relevance because the old ways are not showing growth anymore,” said Lee. Twitter Inc. (NYSE:TWTR) is trying to push for the eCommerce offerings as the company continues to test a ‘Buy Button’ that will allow users to buy goods without having to leave their core app

Founder and president of Endpoint technologies, Roger Kay, also echoed Lee sentiments on twitter’s subscribership growth being tepid taking into consideration they are only a quarter of the size of Facebook Inc. (NASDAQ:FB). The positive to take forward according to Kay is the fact that Twitter Inc. (NYSE:TWTR) has started to monetize its operations by adding things like the buy button as well as other ways of making money.

“They are increasing their ability to monetize and are adding things like the buy button this week and other ways to make money and so on. I think you are going to see a higher proportion of revenue per subscriber but that subscription growth is troubling to some people” said Mr. Kay.

Despite being overshadowed by Facebook Inc. (NASDAQ:FB) in terms of the sheer size, Kay believes that Twitter Inc. (NYSE:TWTR) is uniquely mobile with the great opportunities of attracting the young-generation style communication that should be of great benefit going forward. Twitter Inc. (NYSE:TWTR) has in the recent past found alternative usage with some authors publishing novels in the form of tweets highlighting that the platform still commands a higher level of innovation  although it has not grown as fast as many people would have liked.


Disclosure: none

Biotech Insider Alert - $6 Stock To Hit $40

$200 Million Dollar Healthcare Hedge Fund's #1 Best Idea Right Now

The best healthcare hedge fund out there right now is one of the largest shareholders in this biotech stock. The fund returned more than 20% in each of the last 2 years with a virtually fully hedged portfolio, and it's sending out a BUY signal on this biotech stock. Get your FREE REPORT today (retail value of $300)

This is a FREE report from Insider Monkey. Credit Card is NOT required.
Comments
Insider Monkey Small Cap Strategy
Insider Monkey Small Cap Strategy

Insider Monkey beat the market by 52 percentage points in 24 months. Our beta is only 1.2 (don't click this link if beating the market isn't important to you).

Lists

The World’s Most Famous Circuses

Best Hair Stylists

Most Popular NASCAR Drivers

The Best Romance Movies of all Time

The Most Wanted Drug Lords

The Oldest Money Managers

The Greatest Directors in the World

Largest Animals in the World

World’s Most Expensive Desserts

Best Selling Comic Books of All Time

A-list Actors who Sabotaged Their Career

Rappers With a College Degree

The Best Jazz Albums of all Time

The Most Influential Jazz Musicians

The World’s Most Famous Photographers

The Best Oscar-Winning Songs

Most Influential Choreographers Ever

Most Expensive Department Stores in the World

The Most Expensive Stolen Paintings in the World

The World’s Most Expensive Teas

Top Oscar Record Holders

The Most Expensive Flowers in the World

Countries With a Booming Film Industry

Most Expensive Cupcakes in the World

Uncommon European Escapes

The Most Stolen Artists in History

Best Travel Destinations in Australia

World’s Most Expensive Musical Instruments

World’s Most Famous Animals

Most Expensive Cakes in the World

Most Expensive Kosher Champagne in the World

Most Expensive Kosher Wine in the World

The Most Surprisingly Dark Fairy Tales

Most Popular Travel Destinations in Asia

The 10 Most Expensive Dresses Ever Worn to the Oscars

World’s Most Visited Art Museums

Best Countries for Photographers to Work in

Best Paid Jobs in the Film Industry

The Most Renowned Recovered Paintings Ever

Child Stars That Turned out Just Fine

Books That Were Banned in the Past Century

World’s Richest Dancers

Best Remedies against Bad Breath

Foods That Improve Your Skin Texture

Best-Selling Children’s Books of all Time

Foods That Boost Your Libido

Best-Selling Books of all Time

The Most Expensive Academy Awards Jewelry in History

Most Expensive Japanese Restaurant In New York City

The Best B-Boy Movies

Subscribe

Enter your email:

Delivered by FeedBurner

X

Thanks! An email with instructions is sent to !

Your email already exists in our database. Click here to go to your subscriptions

Insider Monkey returned 129% in 2.5 years!! Wondering How?

Download a complete edition of our newsletter for free!