The Walt Disney Company (DIS), Time Warner Cable Inc (TWX): Simple Secret to Marvel’s Success

“It would really be a problem if the franchise you were stuck with wasn’t making good products. But it turns out Marvel knows what they’re doing, so that every time you put the suit back on you get really excited and you can’t wait to see what they’re going to do,” actor Chris Evans told the Comic-Con crowd. Winter Soldier is his third big-screen go at playing Captain America.

To be fair, DC and Time Warner Cable Inc (NYSE:TWC) also have plenty of fans behind the making of their films. Director Zack Snyder talked fondly of the medium in making Man of Steel and the film has done well, if not at the same level as Iron Man 3. Director Martin Campbell didn’t bring the same enthusiasm to Green Lantern, and it showed both in reviews and at the box office.

Therein is the lesson for investors. If The Walt Disney Company (NYSE:DIS) and Marvel look great right now, it’s largely because they’re hiring people who know how to keep core fans happy because they’re fans, too.

The article 1 Simple Secret to Marvel’s Success originally appeared on Fool.com.

Fool contributor Tim Beyers is a member of the Motley Fool Rule Breakers stock-picking team and the Motley Fool Supernova Odyssey I mission. He owned shares of Walt Disney and Time Warner at the time of publication. Check out Tim’s Web home and portfolio holdings, or connect with him on Google+, Tumblr, or Twitter, where he goes by @milehighfool. You can also get his insights delivered directly to your RSS reader.The Motley Fool recommends and owns shares of Walt Disney.

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