Research In Motion Ltd (BBRY): BES 10.1 Adds BYOC to Mobile

Research In Motion Ltd (NASDAQ:BBRY) has made no bones that while it still plans to roll out more devices in the coming months – a new flagship called the A10 in being rumored, as in a mid-range touchscreen device called the Z5 – it is definitely taking the philosophy that in order to survive as a tech company, it seems to be directing its attention to software and services geared primarily for the enterprise. Now that seems kinda risky, considering Microsoft Corporation (NASDAQ:MSFT) has established Windows as the dominant enterprise platform.

But there has been one huge rub against Microsoft that seems to open the door for competition, and that is the darned siloed ecosystem. Microsoft Corporation (NASDAQ:MSFT) was able to get away with it for years, but as businesses and government have become more mobile with smartphones and tablets being used outside of the traditional office space, the concept of BYOD (bring your own device) has spring up, and Microsoft had been slow to modify its enterprise services to accommodate iOS and Android devices that many companies allow their employees to use.

Research in Motion Ltd. (BBRY)That seems to be just what Research In Motion Ltd (NASDAQ:BBRY) could exploit, as it has recently announced that its BlackBerry Messenger (BBM) service would soon be available on iOS and Android devices, and now he company is due to unveil Blackberry Enterprise Services 10.1, and update to BES 10 which provides essentially a BYOC (bring your own cloud) to mobile devices, as BlackBerry  looks to make the push to become the Microsoft of the current mobile enterprise world.

This update to BES 10 will allow “enterprises to manage complex fleets of mobile devices,” according to BlackBerry – which would mean having iOS, Android, BlackBerry and even Windows Phone devices to all sync with the enterprise network and work seamlessly together for the common good of the enterprise.

The added enhancement that is being tested now is to have BES 10.1 serve a cloud service for mobile devices, according to Research In Motion Ltd (NASDAQ:BBRY) senior vice president Pete Devenyi.

Having a service developed essentially for the BYOD enterprise seems like the right opportunity for BlackBerry to keep its relevance in the marketplace as something other than a secure operating system for business people – and with the dominance of iOS and Android in the smartphone space, to be able to provide that similar security as well as efficient synchronization of all mobile devices within an enterprise environment, and adding a cloud component to mobile, could signal a new player in the enterprise and perhaps the first legitimate competition for Microsoft Corporation (NASDAQ:MSFT) in years. What do you think? Give us your feedback in the comments section below.

DISCLOSURE: None

Comments
Insider Monkey Small Cap Strategy
Insider Monkey Small Cap Strategy

Insider Monkey beat the market by 52 percentage points in 24 months. Our beta is only 1.2 (don't click this link if beating the market isn't important to you).

Lists

The 8 Best Foods for Gaining Weight

The 10 Most Expensive Colleges in the World

The 7 Most Memorable Ad Campaigns of All Time

The 7 Most Expensive High Schools in the World

The 10 Electric Vehicles with the Longest Range

The 10 Cities with the Worst Drivers in the World

The 10 Most Expensive Dresses Ever Created

10 Islands to Visit Before You Die

10 Famous Celebrities Who Needed Rehab

The 15 Countries with the Largest Oil Reserves

The 10 Most Overused Excuses in the World

The 5 Best iOS Apps You Can’t Get on Android

5 Companies Damaged By Social Media Blunders

The 10 Most Legendary Blues Songs

The 10 Most Lawless Places in the World

4 Reasons China is a Threat to the US

The 17 Most Sugary Drinks in the World

The 10 Most Ruthless Rulers in History

The 10 Greatest Generals in History

Top 8 Travel Destinations for 2015

The 10 Safest Dog Breeds for Children

The 10 Most Stolen Vehicles in the US

The 7 Most Expensive Celebrity Weddings

The 10 Best LoL Teams in the World

Top 10 Worst Marketing Campaigns Ever Produced

Top 5 Diets that Help You Lose Weight

The 10 Best Ways to Stay Awake

7 Artists That Switched Musical Genres

The 10 Most Expensive Cities to Live in New Jersey

The 10 Best High Schools in New York

The 10 Countries With the Least Gender Inequality

The 6 Biggest Musician-Manager Feuds

The 10 Countries with the Cheapest Gas Prices

The 7 Most Theatrical Bands of All Time

The 8 Worst Band Breakups of All Time

The 10 Most Important South American Leaders

The 7 Most Successful Casting Show Winners

The 10 Most Peaceful Countries in the World

5 Big Reasons Communism Failed

The 15 Most Famous Carl Icahn Quotes

10 Scary Animals that are Actually Harmless

The 8 Most Famous Singer-Actors in Entertainment

The 10 Longest Wars of All Time

The 13 Worst Looking Foods that Taste Great

The 6 Most Gruesome Injuries Suffered During a Sports Match

The 20 Biggest Contracts in MLB History

The 7 Worst Blown Calls in Sports History

7 Free Ways to Advertise Your Business Online

The 18 Best R&B Songs of the 90’s

The 10 Most Dangerous States to be a Cop

Subscribe

Enter your email:

Delivered by FeedBurner

X

Thanks! An email with instructions is sent to !

Your email already exists in our database. Click here to go to your subscriptions

Insider Monkey returned 47.6% in its first year! Wondering How?

Download a complete edition of our newsletter for free!