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McDonald’s Corporation (MCD), Family Dollar Stores, Inc. (FDO): Three Reasons to Buy Stock Even Near All-Time Highs

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Investing in stocks has been a smart long-term move, but as the market has climbed to successive record highs, many investors have questioned whether it’s still smart to buy stock now. Below, you’ll find three solid reasons that you should still buy stock even when the market is soaring. Let’s take a look at them.

McDonald's Corporation (NYSE:MCD)

1. Stocks have a better risk-reward ratio than alternatives.
The increased volatility in the stock market in recent weeks has made many stock investors reflexively turn to alternatives in search of a smoother ride for their portfolio. Yet when you take a closer look, you’ll see that in this latest episode of market choppiness, stocks have actually been less volatile than some investments that many see as being more secure.

For instance, most investors turn to bonds in times of trouble. In recent months, though, soaring interest rates have soared, pushing bond prices downward much more dramatically than stocks. Major bond ETF iShares Core Total US Bond Market has plunged to 52-week lows in the past week, and some more aggressive bond ETFs have suffered double-digit percentage declines in value just from the thus-far modest run-up in interest rates. With the upside from bonds fairly limited and that level of risk, using new money to buy stock makes more sense for those seeking a more attractive risk-reward proposition.

2. Some stocks will rise or hold up well even in a downturn.
In times of trouble, investors tend to look at the stock market as a cohesive unit. Yet while correlations exist that make stocks tend to trade in tandem, strong companies can withstand or even benefit from the tough conditions that pull the overall market lower, and buying their stock can be profitable as a result.

For instance, five years ago, the financial crisis hit banking stocks hard, but it was the overall recessionary conditions that helped bring the entire market down. Some companies, though, made the most of the recession and gained ground. McDonald’s Corporation (NYSE:MCD), for instance, benefited from the move away from more expensive casual restaurants, meeting customers’ needs with expanded menu offerings that still offered solid value for those who’d moved down from other eating-out options. Similarly, Family Dollar Stores, Inc. (NYSE:FDO) and several other deep-discount retailers poached business from higher-cost alternatives as households cut their budgets.

I’m not saying that McDonald’s Corporation (NYSE:MCD) and Family Dollar Stores, Inc. (NYSE:FDO) will necessarily be winners in the next downturn, because current conditions are much different and each company faces new challenges that could hold them back. But whatever drives the next market correction or bear market, there’ll be some industry or company in a position to profit from it, and looking closely at the cause of the correction will yield some good investment ideas.

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