Dear Valued Visitor,

We have noticed that you are using an ad blocker software.

Although advertisements on the web pages may degrade your experience, our business certainly depends on them and we can only keep providing you high-quality research based articles as long as we can display ads on our pages.

To view this article, you can disable your ad blocker and refresh this page or simply login.

We only allow registered users to use ad blockers. You can sign up for free by clicking here or you can login if you are already a member.

Is The Shine Coming Off Apple Inc. (AAPL)’s Halo?

Page 1 of 2

For years, Apple Inc. (NASDAQ:AAPL) has been synonymous with the world’s best tech products. In introducing new revolutionary devices with that “touch of Apple,” the company became the envy of every other corporation on Earth, and garnered itself a cult of die-hard fans, as well as accompanying profits.

The company markets itself as the ultimate creator of gadgets that enhance life, creating commercials to solidify and entrench this in the minds of consumers. “We spend a lot of time on a few great things, until every idea we touch, enhances each life it touches,” it says. It’s all about the experience.

A shift in experience?

Look, every company makes mistakes/makes a defective product at some point. But let’s take a look at a few missteps from Apple Inc. (NASDAQ:AAPL).

Apple Inc. (NASDAQ:AAPL)

An example of Steve Jobs running things:

Antenna Gate (2010) – the iPhone 4 famously had WiFi issues. Here’s an interesting account of it and how Steve Jobs reacted by giving out free cases to those affected, and implementing liberal return policies, and was quoted as saying, “We’re not perfect. We know that, and you know that. Phones aren’t perfect either…. We want to make our users happy. That’s what Apple Inc. (NASDAQ:AAPL) is all about.”

After Jobs

Retail Stores (2012) – Trying to save money, John Browett, then head of Apple Retail, said, “Apple’s retail outlets need to “learn to ‘run leaner’ in all areas, even if the customer experience is compromised.” Of course, this is the antithesis of everything written above. Apple is all about the customer experience, that’s really what Jobs cared about. To have a bean counter, in an effort to save a few dollars, tarnish the brand that Jobs built is just poor management.

Apple Maps – The iPhone 5 fiasco of removing Google Inc (NASDAQ:GOOG) Maps and replacing it with its own did not sit well with most consumers, considering Apple Maps might have instructed you to drive your car into a lake, and if you’re Michael Scott from “The Office,” you just might end up very, very soggy. Mr. Forstall, the architect of iOS and Apple maps, was replaced over this.)

Cellular provider text/voicemail delays – The iPhone specifically was afflicted with a delay in getting voicemails/texts. I know attorneys who swore for days about this, based on the amount of business it cost them. Whether or not this was the problem of the cellular carriers or the iPhone matters little. Consumers will remember it being a problem with the iPhone.

Page 1 of 2

Biotech Stock Alert - 20% Guaranteed Return in One Year

Hedge Funds and Insiders Are Piling Into

One of 2015's best hedge funds and two insiders snapped up shares of this medical device stock recently. We believe its transformative and disruptive device will storm the $3+ billion market and help it achieve 500%-1000% gains in 3 years.

Get your FREE REPORT and the details of our 20% return guarantee today.

Subscribe me to Insider Monkey's Free Daily Newsletter
This is a FREE report from Insider Monkey. Credit Card is NOT required.
Loading Comments...
X

Thanks! An email with instructions is sent to !

Your email already exists in our database. Click here to go to your subscriptions

Insider Monkey returned 102% in 3 years!! Wondering How?

Download a complete edition of our newsletter for free!