IMAX Corporation (USA) (IMAX): 3-D’s Fleeting Hope

IMAX Corporation (USA) (NYSE:IMAX)The marriage between Marvel and The Walt Disney Company (NYSE:DIS) has been a smashing success for The Walt Disney Company (NYSE:DIS), but there’s another company that is singing Marvel’s praises as well — giant theater maker IMAX Corporation (USA) (NYSE:IMAX). Yesterday, the company announced that Iron Man 3 has already generated $39.3 million in global box office after just one weekend in the U.S. and 10 days internationally.

To put this into perspective, IMAX Corporation (USA) (NYSE:IMAX) box office during the entire first quarter was $128.7 million, just over four times what Iron Man 3 has done in a short run.

Last year, it was The Avengers that powered IMAX’s year and this year Iron Man 3 shows the way. With The Walt Disney Company (NYSE:DIS) pumping out Marvel movies every year, there is even more upside for IMAX Corporation (USA) (NYSE:IMAX) and Disney if they so choose. So far, it hasn’t been announced that The Wolverine, Thor: The Dark World, or Captain America: The Winter Soldier will be released in IMAX Corporation (USA) (NYSE:IMAX) over the next year, but it would make sense to bring them into the fold. Investors also have the next series of Star Wars films to look forward to because they’ll likely be shown in IMAX as well.

3-D’s fleeting hope
IMAX Corporation (USA) (NYSE:IMAX) has also begun putting RealD (NYSE:RLD) in the rear-view mirror when it comes to premium theater profits. It’s been proven that people are willing to pay extra for a premium movie experience, but RealD (NYSE:RLD)’s all-3D all the time isn’t what people are looking for. If you’re willing to pay for the experience, it has to be worthwhile and that’s what IMAX has provided in both 2-D and 3-D.

Foolish bottom line
IMAX needs blockbuster films to power earnings and Marvel has been a steady provider of these films recently. Now, investors just need to hope that Disney and IMAX Corporation (USA) (NYSE:IMAX) extend that partnership to the full Marvel and Lucasfilm lineup of movies because that could drive IMAX’s earnings for the next five years.

The article Marvel Continues to Power IMAX originally appeared on Fool.com and is written by Travis Hoium.

Fool contributor Travis Hoium has no position in any stocks mentioned. The Motley Fool recommends and owns shares of IMAX and Walt Disney.

Copyright © 1995 – 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.

blog comments powered by Disqus
Insider Monkey Headlines
Insider Monkey Small Cap Strategy
Insider Monkey Small Cap Strategy

Insider Monkey beat the market by 52 percentage points in 24 months Click to see monthly returns in table format!

Lists

The Top 10 States With Fastest Internet Speeds

10 Best Places to Visit in USA in August

Top 10 Cities to Visit Before You Die

Top 10 Genetically Modified Food In the US

15 Highest Grossing Movies Opening Weekend

5 Best Poker Books For Beginners

10 Strategies Hedge Funds Use to Make Huge Returns

Top 10 Fast Food Franchises to Buy

10 Best Places to Visit in Canada

Best Summer Jobs for Teachers

10 Youngest Hedge Fund Billionaires

Top 10 One Hit Wonders of the 90s

Fastest Growing Cities In America

Top 10 U.S. Cities for Freelancers

Top 9 Most Popular Free iPhone Apps

Top 10 Least Expensive Private Business Schools in the US

Top 15 Most Expensive Countries in the World – 2014

Top Businesses to Invest In

Top 5 Things You Might Be Doing Wrong With Your Business

Top 5 Strategic Technology Trends in 2014

Top Rags to Riches Stories

Parenting Behavior That Promotes Future Leaders

Top 5 Mistakes Made by Small Businesses

Top 5 Most Common and Potentially Devastating Financial Blunders

Top 5 Highest Paying Jobs for Web Designers

Top 6 Most Respected Professions that Also Pay Well

Top 5 Pitfalls Investors Should Avoid

Top 6 Lawyers and Policy Makers Under 30

Top 6 New Year’s Resolutions for Entrepreneurs

Top 7 Locations to Check in on Facebook

Top 5 Mistakes made by Rookie eBay Sellers

Top 7 eBook Publishers in 2013

Top 6 Health Industry Trends in 2014

5 Lessons for Entrepreneurs from Seth Godin

Top 5 Success Tips from Jordan Belfort – the Wolf of Wall Street

Best Master’s in Finance Degree Programs

Top 6 Earning Celebrities Over 50

The most expensive sports to play

Top 7 Earning Celebrities Under 25

Best 7 Online Courses to Take: Free Finance MOOCs

Top 6 Bad Habits that Promote Failure

20 Most Valuable Soccer Teams in the World in 2013

12 Most Expensive Countries for Foreign Students

Top 30 Most Influential Women in the World

Top 20 Most Expensive New Year Eve Shows

Top 5 Best Vocational Careers

Top 10 Jobs for 2014 by Salary Gain (Predictions)

Top 5 Digital Trends for 2014

Top 6 Things You Can Do To Increase Your Productivity

Top 9 Trending Smartphones in 2013

Subscribe

Enter your email:

Delivered by FeedBurner

X

Thanks! An email with instructions is sent to !

Your email already exists in our database. Click here to go to your subscriptions

Insider Monkey returned 47.6% in its first year! Wondering How?

Download a complete edition of our newsletter for free!