How Zillow Inc (Z) Makes Money

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Brendan: A big part of that was based on big cities, correct, as far as where you get revenue from?

Greg: Yeah, you know what’s interesting about our business is we’ve always operated a national footprint and we’ve got a scaled sales force that allows us to sell into virtually every corner of the country.

We set our advertising rates based on every individual zip code in the country, so it’s quite varied and it’s commensurate to the opportunity and the profits that are available to a broker or to a real estate agent.

It’s truly a national footprint.

The article How Zillow Makes Money originally appeared on Fool.com and is written by Brendan Byrnes.

Brendan Byrnes has no position in any stocks mentioned. The Motley Fool recommends Zillow. The Motley Fool owns shares of Zillow.

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