Google Video Ads: Google Losing Online Video Advertising Battle

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“About five percent of large television advertisers’ media budgets are going into Web videos, and the percentage is higher for industries such as cars, according to Tod Sacerdoti, chief executive officer of BrightRoll. Video will account for 14.5 percent of all U.S. digital-ad revenue in 2016, up from 7.9 percent last year, according to EMarketer.”

Despite the fact that Google Inc (NASDAQ:GOOG) is a better known company, it is BrightRoll that is making more waves in the online video ad space.

What are your thoughts on this competition?

Check back here for more updates on Google Video Ads.

DISCLOSURE: I have no positions in any stock mentioned.

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