Google inc. (GOOG): French Lifts Ad Blockade by Local ISP

French authorities have been making a push to find ways for companies like Google Inc. (NASDAQ:GOOG) to pay for the increased demand on bandwidth with use of video streaming like Google-owned YouTube and other sites. But Google, which as been looking to increase revenue , actually got some help fro the French government in that regard, as one local internet service provider (ISP) had blocked Google ads.

Sergey Brin

The French government stepped up on behalf of Google Inc. (NASDAQ:GOOG) and forced a local ISP called Free to stop blocking Google advertisements on its service for users, following up on a previous action against another ISP called Orange. A story by the Wall Street Journal reported that French authorities too the action as part of a broader movement to shore up and tighten telecom regulations, which likely is part of a movement to get large Internet companies like Google and others to pay for the heavy bandwidth usage by Web sites that feature streaming videos and movies.

In the story, French technology minister Fleur Pellerin said, “In coming years, with the arrival of connected TV, Google TV, Apple TV and Amazon TV, there’s going to be more and more massive bandwidth consumption, and the question is who will pay for the necessary investments.”

Google Inc. (NASDAQ:GOOG) has said that it is doing its fair share of investment, paying billions of dollars to ensure adequate amounts of bandwidth, usually with the private third-party vendors or through ISPs directly. Google also has offered what it calls “universal features,” which it has claimed have contributed to incentivize subscribers to the local ISPs.

Despite that, Google France has not made any official statement about the French government’s action or its overlying regulatory campaign.

Halfway through Tuesday’s trading day, Google Inc. (NASDAQ:GOOG) stock was down about 1 percent on the session to just north of $727 a share.

What is your take on Google Inc. (NASDAQ:GOOG) at this point, and how do you assess its prospects for the year? We want your feedback and opinions about the company, the stock or this specific action by the French.

DISCLOSURE: I have no positions in the stock mentioned above.

Please see these related GOOG articles:

Google’s Eric Schmidt Touches Down in North Korea

Edinburgh Partners Loves Mega-Cap Stocks

Google Surrenders to China in Censorship Battle

Comments
Insider Monkey Small Cap Strategy
Insider Monkey Small Cap Strategy

Insider Monkey beat the market by 52 percentage points in 24 months. Our beta is only 1.2 (don't click this link if beating the market isn't important to you).

Lists

The 10 Most Expensive iPhone Apps

The 9 Most Expensive Designer Shoes in the World

The 10 Most Expensive Cigarette Brands

The 10 Most Expensive Law Schools in the US

The 10 Best Wall Street Movies

The 10 Most Expensive Golf Clubs Ever Sold

The 10 Most Expensive Golf Memberships

The 10 Best Disney Characters Ever Created

The 8 Best Foods for Gaining Weight

The 10 Most Expensive Colleges in the World

The 7 Most Memorable Ad Campaigns of All Time

The 7 Most Expensive High Schools in the World

The 10 Electric Vehicles with the Longest Range

The 10 Cities with the Worst Drivers in the World

The 10 Most Expensive Dresses Ever Created

10 Islands to Visit Before You Die

10 Famous Celebrities Who Needed Rehab

The 15 Countries with the Largest Oil Reserves

The 10 Most Overused Excuses in the World

The 5 Best iOS Apps You Can’t Get on Android

5 Companies Damaged By Social Media Blunders

The 10 Most Legendary Blues Songs

The 10 Most Lawless Places in the World

4 Reasons China is a Threat to the US

The 17 Most Sugary Drinks in the World

The 10 Most Ruthless Rulers in History

The 10 Greatest Generals in History

Top 8 Travel Destinations for 2015

The 10 Safest Dog Breeds for Children

The 10 Most Stolen Vehicles in the US

The 7 Most Expensive Celebrity Weddings

The 10 Best LoL Teams in the World

Top 10 Worst Marketing Campaigns Ever Produced

Top 5 Diets that Help You Lose Weight

The 10 Best Ways to Stay Awake

7 Artists That Switched Musical Genres

The 10 Most Expensive Cities to Live in New Jersey

The 10 Best High Schools in New York

The 10 Countries With the Least Gender Inequality

The 6 Biggest Musician-Manager Feuds

The 10 Countries with the Cheapest Gas Prices

The 7 Most Theatrical Bands of All Time

The 8 Worst Band Breakups of All Time

The 10 Most Important South American Leaders

The 7 Most Successful Casting Show Winners

The 10 Most Peaceful Countries in the World

5 Big Reasons Communism Failed

The 15 Most Famous Carl Icahn Quotes

10 Scary Animals that are Actually Harmless

The 8 Most Famous Singer-Actors in Entertainment

Subscribe

Enter your email:

Delivered by FeedBurner

X

Thanks! An email with instructions is sent to !

Your email already exists in our database. Click here to go to your subscriptions

Insider Monkey returned 47.6% in its first year! Wondering How?

Download a complete edition of our newsletter for free!