Google Inc (GOOG), Apple Inc. (AAPL) and the Facebook Inc (FB) Phone

Still, I doubt Google Inc (NASDAQ:GOOG) worries too much about a single Facebook phone. The company has a history of not getting worked up about things and playing its own hand as it likes. Its stock story justifies that; Google Inc (NASDAQ:GOOG) has grown more than $200 per share since last June, yet maintained an EPS at a still-reasonable $24.46. Google Inc (NASDAQ:GOOG) is a solid buy that might only be a little bit overvalued if an investor thinks its growth won’t continue.

Microsoft Corporation (NASDAQ:MSFT) and BlackBerry Notice which companies have been missing from the coverage surrounding Facebook’s announcement? That’s right — the two firms that have both announced plans to be the world’s third-most-popular smartphone maker. When it comes to smartphones, both Microsoft and BlackBerry want more respect.

Microsoft Corporation (NASDAQ:MSFT) is an enormous company with history of wanting to break into hardware markets, but it has trouble being taken seriously. BlackBerry is the fallen top dog that hopes to regain its once-mighty market share. Facebook is available for both Windows Phone and the new BlackBerry, but no one seems to be paying much attention to those versions. Simply put, until these players gain more market share, there’s no need to develop apps and strategies directly for them. That might change should either one take off, but it’s not there yet.

One Last Status Update

I think Facebook’s mobile initiatives might help justify its sky-high valuation — if they succeed. But I have doubts that it’s built up a sufficently big and loyal community to make that happen. Without a core of faithful followers, Facebook can get more intrusive with the ads to drum up revenue. But that might drive users off to other social media services, with potentially dire consequences for the company. Sometime in the next few years, something’s got to give.

The article Google, Apple and the Facebook Phone originally appeared on Fool.com and is written by Nate Wooley.

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