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Facebook Inc (FB)’s Potential Threats

Facebook Inc (NASDAQ:FB)’s dominance of the social networking space goes unquestioned, having clocked a whopping 1.39 billion active monthly users this year, despite concerns that its growth has slowed. Despite the huge following, Facebook knows it cannot get too complacent as competition continues to be stiff in the space with the emergence of more interactive and exciting platforms.

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Pinterest is one of the notable players that Facebook should watch out for especially in the sharing of visual content. Facebook Inc (NASDAQ:FB) may have Instagram on its ranks, but what Pinterest offers is incomparable. The platform has continued to gain popularity especially with the young folks whom Facebook is struggling to attract seen by its slowed growth. Pinterest is now valued at $11 billion three times more, its valuation 18 months ago.

During its early days, Facebook Inc (NASDAQ:FB) was seen as a perfect place for meeting up and making new friends. That fact hasn’t changed but with the development of dating sites the network is facing a unique kind of problem. Facebook continues to pose the biggest challenge to premium online dating sites but, on the other hand, has also opened doors for free dating sites like Tinder to Flourish.

LinkedIn Corp (NYSE:LNKD) might not be a social networking site, but it is giving Facebook a run for its money on the professional side of the business. The company trades at a market cap of $33 billion and as it user base continues to grow it means it could be able to rival Facebook in advertising business. Facebook Inc (NASDAQ:FB) has always relied on advertising for most of its earnings a space that is always under threat when rival companies grow their user base.

Facebook Inc (NASDAQ:FB) has been ramping up its efforts in the video streaming business as it believes it could be able to rival YouTube in the near future. However, Periscope and Meerkat are the fast growing video startups posing the biggest threat to its ambitions. Periscope owned by Twitter Inc (NYSE:TWTR) means it will always be in a position to leverage Twitter followers while enhancing its efforts in video streaming.

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