In 2001, Apple Inc. (NASDAQ:AAPL) launched the iPod device, a digital music player that the majority perceived as the modern standard for the digital music sector. At one stage, Apple enjoyed almost 70% market share inside the digital music space. To use a well known saying, the iPod was a game changer.
In 2007, Apple Inc. (NASDAQ:AAPL) released the iPhone, marking its access inside of the mobile phone industry. By 2012, the apple iPhone held 53.3% market share. Out of every two mobile phone customers, one was making phone calls by using an iPhone. Within the extremely competitive mobile phone universe, the iPhone was and still is a game changer.
What is next for Apple? Customers, investors and also techies are all expecting the subsequent game-changing gadget. A few protest that because the iPod ended up being basically replaced by the iPhone, and also the iPhone and iPad have merely obtained incremental improvements, it is time for Apple Inc. (NASDAQ:AAPL) to strike this marketplace away by having something totally new. That something might be the upcoming iTV.
Is this iTV claim real?
Possibly. The expression “iTV” is centered on a rumor, and also the existence associated with a TV in the works is not really verified. Truly the only “sort-of” affirmation originates from Apple Inc. (NASDAQ:AAPL) CEO Tim Cook. In a fresh interview, he stated, “When I go into my living room and turn on the TV, I feel like I have gone backwards in time by 20 to 30 years. It’s an area of intense interest. I can’t say more than that.”
In case it is real, on the other hand, Apple could possibly have identified a market ripe for yet another Apple Inc. (NASDAQ:AAPL) game-changing product. Remember the dark times of the music industry? As soon as music started to be digital, it was very easily transferred around to any individual who desired it. Money does not grow on trees, however as a result of websites which include Napster, music did. If you ever visited Napster’s website, you could obtain almost any music you desired totally free. So why buy it anymore?
The trouble of piracy was tormenting the record labels. Sales and profits were all the way down, and also the problem was set to become worse. The sector was in turbulence, and no one understood exactly what to do about it. Through iTunes, Apple split up the standard album into distinct songs. No more did consumers need to buy an entire album. It was possible to buy a single music track and download it using their iPod. Apple, as outlined by some, ended up saving the music business.
Nowadays, television has comparable developing problems. “I am frustrated and I can not take it any longer” is the struggle of customers who not only dislike advertisements, but far more, dislike purchasing countless channels although just watching a dozen or so.
Forbes has reported that 82% of customers from the ages of 18 to 24 choose to watch channels on the internet rather than through TV. Apple’s iTV could possibly incorporate the social element of YouTube along with other web content providers with the new, top quality content of broadcast television. Apple, subsequently, would probably change the TV business in the same manner it did the music industry.
