Microsoft Corporation (NASDAQ:MSFT) may be considered an old technology company but recent announcements by the firm particularly HoloLens is making the software maker a relevant company again.
According to Anand Srinivasan of Bloomberg Intelligence, HoloLens shows that the company is changing and the attention it is getting is good for the firm.
“Microsoft has become part and parcel of many, many conversations up and down the product stack. Whether it’s software, whether it’s hardware, whether it’s cloud, Microsoft is being talk [about] in these conversations which didn’t happen several years ago,” the tech analyst said.
Microsoft Corporation (NASDAQ:MSFT) announced HoloLens during its Windows 10 event Wednesday last week. The device is an augmented reality headwear which displays virtual objects on top of its user’s normal field of view.
Srinivasan said that HoloLens is a “cool” and “neat” product. Nonetheless, HoloLens is not a cash machine, he added.
“From a revenue impact, let’s not hold our breath but it is an interesting product amid all of the sea change that we’ve seen from Google Glass, from all the other wearables, from Oculus, etcetera. The fact that they are in the mix is interesting,” Srinivasan said.
Meanwhile, Microsoft Corporation (NASDAQ:MSFT) is making a massive pivot from traditional software to cloud-based software, the tech analyst said. What observers are looking for is continued momentum in that space. He said, however, that the company’s bread and butter is Windows and Office.
Furthermore, Srinivasan said that Microsoft Corporation (NASDAQ:MSFT), in hardware, makes a great product in the Surface, for example. It’s just the company mispriced the Surface. The fact the PC market is relevant again is also saving the company a lot of headache.
Microsoft Corporation (NASDAQ:MSFT) shareholders includes James Dondero’s Highland Capital Management which reported about 1.02 million shares in the company by the end of 3Q2014, a 449% increase in the firm’s stake in the software giant quarter-over-quarter.