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Cisco Systems Inc (CSCO): Buy! or Bye Bye?

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Speaking phonetically, there is no difference between SYSCO Corporation (NYSE:SYY) and Cisco Systems, Inc. (NASDAQ:CSCO). Speaking in business terms, there are few obvious similarities.  Unlike the divorcing couple in the old movie Kramer vs. Kramer, Cisco vs. Sysco is not a bitter struggle between competing rivals but a way to compare two unrelated businesses that might yield some insight into their investment potential.

Cisco Sysco

Industry                                                      technology                          food distribution

market cap                                             $109 billion                         $18 billion

revenue (trailing 12 month)                    $46.7 Billion                        $42.9 billion

dividend yield                                          2.7%                                  3.6%

payout ratio (trailing 12 month)              28%                                   57%

Operating Cash Flow yield                      10.7%                                7.6%

Free Cash Flow yield                               9.6%                                  3.6%

revenue per employee (3 year avg.)       $620,000                           $850,000

annual total return (10 year average)     3.35%                               2.50%

ROIC (10 yr. average)                             16.35%                              19.98%

annual growth rate of revenue (10 yr.)   10.4%                                5.5%

annual growth rate of EPS (10 yr.)          12.9%                                5.4%

annual growth rate of OCF (10 yr.)          9.1%                                  0.3%

annual growth rate of FCF (10 yr.)           9.7%                                  -4.5%

CEO tenure                                              January 1995                      March 2009

% of shares held by insiders                    less than 0.2%                   less than 0.5%

% of revenue in United States                 ~ 50%                                ~ 90%

With a market cap to revenue ratio of 2.3x, Cisco is much more highly valued than Sysco at just 0.4x. This disparity is due to the divergent growth outlooks of their respective industries (technology vs. food distribution) and to the growth of the companies themselves.  Juniper Networks, Inc. (NYSE:JNPR), which identifies Cisco as its main competitor in the network infrastructure segment, carries a ratio of 2.5x.  Sysco is the only publicly traded food distribution company, so the grocery chain The Kroger Co. (NYSE:KR) offers a rough proxy for comparison.  Kroger trades at a market cap to revenue ratio of 0.2x, in line with Sysco.  Over the past 10 years, Cisco has grown its revenue by more than 10% annually, while Sysco by only slightly more than 5%.

Cisco Systems, Inc. (NASDAQ:CSCO)Two facts gleaned from this side by side comparison are counterintuitive.  The first is that both companies have produced below market (S&P 500) total returns over the past 10 years despite solid returns on invested capital (ROIC). Next is the fact that over the past three years, Sysco has a higher average revenue per employee metric than Cisco. Sysco generated approximately $850,000 per employee, compared to just $620,000 for Cisco.  Unfortunately, a check of the other industry players does little to indicate if this unexpected variance was company specific or industry related.  Hewlett-Packard Company (NYSE:HPQ) produced $372,000 revenue per employee, while Juniper generated $471,000, both of which suggest Cisco is a high revenue producer in its industry.  However, Kroger’s average revenue per employee over the past three years was only $247,000, barely a quarter of Sysco’s rate.  But, as noted, Kroger does not provide a pure comparison to Sysco.  This may be a case where the metric is meaningfully comparable within industries but not across industries.

One unsurprising insight that became apparent from the tale of the tape is that the gap in free cash flow yield (FCF/market cap) between Sysco and Cisco is much smaller than the gap in operating cash flow yield (OCF/market cap).  This is as expected, due to the significant difference in capital expenditures required for the capital-intensive food distribution operations of Sysco.  Sysco spends about 4% of its market cap on CAPEX, compared to only about 1% for Cisco.  Additionally, Sysco has about 30% of its total assets in its Property, Plant & Equipment, while Cisco has less than 5%.

Finally, investors in either Cisco or Sysco should be well aware that Cisco is a global story with only 50% of its revenue derived in the United States, whereas Sysco is primarily a domestic economic play with 90% of its revenue generated domestically.  These differing geographic footprints create both risks and opportunities for each company.  While Cisco enjoys a more diversified revenue base and more potential growth from multiple countries, Sysco is exposed to a downturn in a single economy and its growth is limited to the U.S.  The flip side is that Cisco is exposed to more potential competitors in its many locations, while Sysco’s business is essentially protected from overseas competition here in the U.S.

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