Most Innovative IT Companies: Boston Consulting Group Says Apple and Google Among Most Innovative

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“Apple is in many aspects a very old fashioned company. Think back to the 1990s when consumer electronics companies tended to launch an innovative product with a high price to tempt the early adopters and then, generally, reduce the price to soak up a wider market (sometimes stripping out a few features).”

“A little over a year ago perceptions of Google had slipped. Web opinion no longer perceived Google as such an innovative company. Then it made more of its driver-less car technology and augmented reality (Google glasses) and we started to sit up and listen to Google once more.”

There is no doubt that this survey is anything but an exact science. What it does show us is this: the way high level executives perceive innovation may not be the same as “ordinary” people.

What are your thoughts on this? Do you agree with the Boston Consulting Group survey stating that Apple Inc. (NASDAQ:AAPL) and Google Inc (NASDAQ:GOOG) are among the most innovative companies in the world?

Check back here for more updates on Most Innovative IT Companies.

DISCLOSURE: I have no positions in any stock mentioned.

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