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Baidu.com, Inc. (ADR) (BIDU), Apple Inc. (AAPL): Two Stocks to Buy in April

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“It’s far better to buy a wonderful company at a fair price than a fair company at a wonderful price,” Warren Buffett, the world’s greatest investor, has famously said. But sometimes Mr. Market offers investors emotionally driven, irrational bargains, and, rarely, he’ll even offer you a wonderful company for a wonderful price. When this happens, it’s definitely time to buy. Going into April, Apple Inc.  (NASDAQ:AAPL) and Baidu.com, Inc. (ADR) (NASDAQ:BIDU) — two profitably growing market leaders — are on the bargain counter.

Apple Inc.  (NASDAQ:AAPL)
Apple Inc. (NASDAQ:AAPL)’s stock is down more than one-third from the company’s all-time high in September.

AAPL Chart

AAPL data by YCharts.

iPhone sales didn’t live up to the Street’s expectations in light of increasing competition from Samsung, and the stock plummeted. At 51% of sales, the health of the iPhone product line is ultimately the biggest driver of the company’s stock price.

Furthermore, gross profit margin was down significantly, at 38.6%, compared to 44.7% in the year-ago quarter. The decline was mainly a result of a significant redesign on the casing of the iPhone 5 compared to the iPhone 4 and 4S that boosted unit costs. Also, the company had an overwhelming amount of sales during the quarter coming from recently launched products — 80% of sales, in fact. With so many new products sold in one quarter, the company’s unit costs were, on average, higher on the cost curve than usual.

But at 10 times earnings, the stock isn’t priced for growth anymore, so a number of drivers could potentially boost the stock. Two potential drivers, in fact, are just around the corner:

  1. An extremely likely boost in the company’s dividend.
  2. A fifth-generation iPad.

Baidu.com, Inc. (ADR) (NASDAQ:BIDU)
The online search king has taken a significant beating over the last 12 months and is down 40%.

BIDU Chart

BIDU data by YCharts.

There are three main reasons for Baidu.com, Inc. (ADR) (NASDAQ:BIDU)’s significant decline:

1. Decelerating growth.

2. Heavy investing in research and infrastructure that has weighed on margins.

3. Competition from new rival Qihoo 360 Technology Co Ltd (NYSE:QIHU).

Web browser and antivirus software maker Qihoo’s aggressive expansion into online search during 2013 no doubt played a role in Baidu.com, Inc. (ADR) (NASDAQ:BIDU)’s decelerating growth. But Baidu still possesses significant advantages over Qihoo 360 Technology Co Ltd (NYSE:QIHU). For instance, Baidu controls about 70% of China’s paid search dollars and an even larger percentage of search queries. Baidu’s advantage is even more evident when you compare the companies’ balance sheets. Baidu boasts $14 billion in cash and cash and short-term investments. Meanwhile, Qihoo 360 Technology Co Ltd (NYSE:QIHU) has a paltry $344 million.

The company’s decelerating growth isn’t a significant concern, either; EPS still increased a whopping 36% year over year during the company’s most recent quarter. Maybe it’s not the 77% increase the company reported in the year-ago quarter, but it’s still significant in light of the stock’s conservative valuation at just 13.9 times forward earnings.

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