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Apple Inc. (AAPL), Microsoft Corporation (MSFT), TiVo Inc. (TIVO): The Best Cable Box Ever?

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Suddenly, TiVo Inc. (NASDAQ:TIVO) is relevant again. Last year, the stock might have been viewed as nothing more than a patent play, but with a new DVR and a profitable quarter, TiVo’s operating business is worthy of discussion.

In the immediate future, there are lot of things to like about TiVo Inc. (NASDAQ:TIVO). Longer term, I have my doubts.

TiVo Inc.

Roamio: the best cable box ever?

It wouldn’t be unfounded to call TV’s Roamio the best set-top box ever created. The Roamio is a combination of an Apple Inc. (NASDAQ:AAPL) TV, a whole-home DVR, and a Slingbox.

With the Roamio, consumers can record hundreds of hours of HD content (six shows at once) and beam that content to their mobile devices in and out of their home. The Roamio also brings in Internet-video services like Netflix, Inc. (NASDAQ:NFLX) and, Inc. (NASDAQ:AMZN), allowing subscribers to access all of the content they pay for on one device.

But it doesn’t come cheap. The fully featured Roamio Plus costs $400, and that’s on top of a $15 per-month subscription fee. Cable companies often charge comparable fees for their own equipment, including the monthly charge, but new subscribers usually receive hefty discounts (as I write this, DIRECTV (NASDAQ:DTV) is offering its proprietary DVR free to new subscribers).

Sales overseas and a bucket of cash

But that’s the U.S. Overseas, TiVo Inc. (NASDAQ:TIVO)’s opportunity could be greater. In the U.K., TiVo partnered with Virgin Media Inc. (NASDAQ:VMED), and now 44% of Virgin Media’s subscribers — about 1.7 million — have TiVo. Spain’s ONO also offers TiVo, and a quarter of its subscribers have the product.

Meanwhile, while the patent story has fallen by the wayside (there are no more major corporations left for TiVo Inc. (NASDAQ:TIVO) to sue), the cash generated from those settlements has resulted in an impressive balance sheet. TiVo currently has about $1 billion in the bank, or nearly $8 per share in cash.

Microsoft moves into TV

I can’t argue with TiVo Inc. (NASDAQ:TIVO) as it stands right now, but over the longer term, the company looks to be facing competition from a number of heavy-hitting tech giants. TiVo excels at standing in between consumers and cable providers, but other companies, such as Microsoft Corporation (NASDAQ:MSFT), are about to enter that space.

The upcoming Xbox One is far more than a video-game console. Rather, as its name suggests, it aims to be the one device consumers turn to for all of their entertainment needs. When Microsoft Corporation (NASDAQ:MSFT) unveiled the device, it actually focused more on its TV capabilities than its gaming prowess.

By attaching an existing cable box to the Xbox One, cable subscribers can access their content through hand gestures and voice commands. Simply saying, “watch HBO” will change the channel. The Xbox One serves up recommendations, and lets owners see trending shows and movies. It allows for multitasking, Internet browsing, and live voice calls. Microsoft Corporation (NASDAQ:MSFT) has partnered with the NFL for fantasy football, and plans to roll out additional features in the future.

At $500, it’s more expensive than the Roamio, but unlike TiVo’s offering, it can play the latest console games. For someone with the money to spend on the ultimate TV experience, the Xbox One might be the better buy.

What does Apple have up its sleeve?

Like TiVo, Apple Inc. (NASDAQ:AAPL) TV doesn’t play games. But a future device — a long-rumored, all-in-one Apple television set — could. For now, Apple’s plans for the TV remain a mystery, but analysts believe the King of Cupertino will roll out a TV set at some point in the not-too-distant future. Apple Inc. (NASDAQ:AAPL)’s management has said it has several new products planned for this year and next, and if the hints dropped by CEO Tim Cook are any indication, a TV set could be one of those products.

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