What started off as just a directory with links to other pages later transformed into a web portal pleasing investors for providing various services such as Yahoo! Mail, Yahoo! Finance, and more. Along with all of these apps and services, Yahoo! Inc. (NASDAQ:YHOO) has now stepped into a world of mobile and ad businesses that is now complete with Yahoo’s entry. Yahoo has undergone a major revamp in terms of structural and strategic changes, the most prominent being “no work-at-home jobs.”
In relation to its investors, previously, the performance of Yahoo! Inc. (NASDAQ:YHOO)’s stock price has been up and down. Let’s take a look at 5 things Yahoo investors need to know.
1. Content vs Technology
Yahoo has always been known for its media content and has long kept its main page full of interesting content. But ever since the advent of riveting mobile apps, it has staggered along with other media giants like Google Inc (NASDAQ:GOOG) and Microsoft Corporation (NASDAQ:MSFT) to cultivate technology that is clever in synchronizing itself with mobile technology.
Therefore, Yahoo! Inc. (NASDAQ:YHOO) has shifted its focus towards hiring engineers through its acquisitions in order to get talent equal to creating a boom for Yahoo in smart apps and mobile advertisements. If the new talent can generate value for Yahoo, its investors will be more than pleased to be a part of a pioneer in driving mobile technology to new levels. Moreover, Yahoo will also need to keep its core business of display advertising running to avoid further meltdown that is clearly apparent; its revenue in 2010 was $6.4 billion and registered a 21.1% drop in 2012 to $4.9 billion.
What else should Yahoo! Inc. (NASDAQ:YHOO) investors watch?